DUTIES & RESPONSIBILITIES:Financial To ensure optimum penetration rate by tracking and monitoring sales performance for each business partner to accelerate business growth Manage branch asset quality and performance within the budgeted threshold set by the management Manage and maintain existing customer relationships as well as develop new relationships to increase the branch asset portfolio as per the budgeted asset position Manage the branch expenditure with proactive cost control effort and initiatives to increase effectiveness and efficiency Monitor and manage branch Profit & Loss to increase revenue via growth in financing products, fee based and deposit. To drive sales force under his / her supervision, ensure on-going monitoring of target achievements and report progress periodically to the state office.Business & Strategies Execution Develop, implement business plans and conduct market intelligence for the branch in line with the strategic business plans set by the management To communicate strategic business plans to branch within the state and identify business opportunities to assist the relevant business units to achieve business targets To coordinate monthly sales meeting Ensure integration of business effort and sales culture across the Branch Identify areas of improvement needed and devise relevant plans to improve operational efficiency To work closely with State Office to execute strategic business alliance plans and ensure consistent synergy to elevate Bank's profitability and business sustainability.Risk & Compliance Accountable for branch overall performance on audits and compliance with the Bank's policy, standard and procedures and other regulatory requirements Stringent compliance of all regulatory requirements and guideline especially on major directive on compliance by Bank Negara Malaysia. Act as Risk Controller (RC) and Designated Compliance Officer (DCO) of the branch To escalate, track and update on fraud cases reported within specified timeframe Customers To drive the Next Best Product (NBP) approach in elevating the customer experiences across platforms and channels to increase product holding and expand the wallet share per customer at Branch Level To drive subordinates in promoting sales and customer centric culture in the branch Responsible to acquire new customers and nurture a new customer base Demonstrate and drive subordinates to the highest level of professionalism and efficiency in handling and resolving customers' complaints and issues in order to maximize long-term and profitable relationships with customers People Management & Development Ensure sufficient staffing and effective manpower supply to support the business and operational requirements for the branch Interact directly with subordinates under his/her purview to promote learning and self-development culture amongst the branches which include productivity, training, recruitment and talent mobility Coaching and guidance to develop existing staff force to be groomed as a potential leader and as part of succession planning and career enhancement initiativesJOB REQUIREMENTS: Degree in any related discipline or equivalent experience.More than 10 years' experience in banking industry with at least 5 years in managerial function.Strong managerial skill and high inclination towards a sales-driven culture.Strong communication and interpersonal skill with good business acumen.Be an assertive, highly independent, committed, self-motivated, resourceful and result oriented.Experience of working in fast-moving business environment.Ability to network across a variety of functions at various levels regionwide.