To achieve the Brands' business goals.Assume responsibilities for the P&L performance, maximizing sales, controlling costs and maintaining the brand image standards.To be responsible for the smooth operations and merchandising of the assigned brands.To plan, strategize and expand the business of each brand in order to be profitable.Accountable for monitoring and analyzing category/brand performance including competitive benchmarking.Maximize turnover through timely commercial sales planning and forecasting.Employ effective OTB management and Buying integrity for respective Brands and business units.To be responsible for all the Brands' stock inventory under your care.Monitor, forecast and analyze stock levels, distribution and sales and lead in the procurements and processes.Maintain keen awareness of competitor movements and activities.To undertake additional/any other assignments or duties as when required by top management.People Conduct, Develop and oversee manpower succession planning and employee development.Accountable for recruitment, training, development, planning and organizing the team from time to time.To provide effective leadership and management directions to drive sustainable growth.Lead, direct, coach develop and manage the performance of direct reports, to ensure excellence is displayed across all support functions.Minimum Qualification Required. Minimum Bachelor degree in Business or Marketing or equivalent. At least 3 years of working experience in Marketing or Brand/Product Management.A highly experienced brand and communications planner with experience developing winning creative communication, strategic brand repositioning, and new product launches; and is able to build and train others in the capability of writing effective marketing assignment briefs.Meticulous, organised, and able to multi-task and prioritize effectively.Good command of spoken and written skills in English.