Key Responsibilities:
Create and implement comprehensive social media plans to grow brand presence on platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.Design and produce engaging content including images, videos, and copy to promote products, services, or events. Engage with followers by responding to comments, messages, and reviews, fostering positive relationships with the online community.Execute paid social media advertising campaigns, including setting budgets, targeting audiences, and analyzing performance.Monitor social media performance using analytics tools (e.g., Google Analytics, Hootsuite, etc.) and provide monthly reports with key insights and recommendations.Stay updated on the latest social media trends, platform changes, and emerging technologies to keep the brand relevant.Work with the marketing and design teams to ensure consistency in branding and align content with overall marketing goals.Qualifications:
Bachelor's degree in Marketing, Communications, or a related field.Proven experience in managing social media platforms for brands.Strong knowledge of social media tools and advertising platforms (Facebook Ads, Instagram Ads, etc.).Excellent written and verbal communication skills.Creative mindset with the ability to think outside the box.Familiarity with SEO, web traffic metrics, and social media KPIs.Ability to multitask and meet deadlines in a fast-paced environment.Preferred Qualifications:
Graphic design skills (Photoshop, Canva, etc.) are a plus.Experience with influencer marketing or partnerships.Familiarity with video editing software (e.g., Adobe Products, Final Cut Pro).We are seeking candidates proficient in Mandarin to effectively communicate with Mandarin-speaking clients.Key Competencies:
CreativityAttention to DetailAnalytical ThinkingCommunication SkillsOrganizational SkillsFlexibility