About us Armani Group is a Malaysian-based property development company. For over fourteen years, Armani has consistently delivered high-quality buildings that contribute significantly to Malaysia's urban fabric and offer exemplary environments for those who live in them. With diverse and extensive experience in both luxury apartment and townhouse sectors, Armani brings unique expertise to every residential project.
Role The Marketing Director for industrial project development will lead marketing initiatives for large-scale industrial and commercial projects. This role requires a unique blend of strategic marketing, project management, and industrial sector expertise to support project success and achieve high market penetration. The ideal candidate is a visionary leader with experience in industrial project marketing, a strong network in commercial development, and the ability to drive integrated marketing strategies from conception to execution.
Responsibilities Develop and execute market strategies to drive project growth and positioning.Build a strong brand presence through targeted marketing materials, industry events, and digital platforms to attract key audiences.Lead digital campaigns across platforms, creating engaging content and optimizing KPIs to enhance reach and developer interest.Drive lead generation, streamline conversion with sales, and analyze KPIs to increase developer engagement and project momentum.Manage budgets effectively, analyze ROI, and report on campaign results to optimize spending and align with business goals.Lead a collaborative team, fostering creativity, mentoring, and best practices to drive high-quality, impactful marketing.Any other duties that will be assigned from time to time by the Management. Requirements Bachelor's degree in Marketing, Business, Commence or a related field. Minimum 8 years in marketing, with at least 5 years in industrial or commercial project development marketing.Experience in the developer industry is a must.Expertise in B2B marketing, especially in complex sales cycles and industrial sectors.Strong analytical and project management skills, with a track record of executing successful campaigns.Proficiency in digital marketing tools (e.g., Google Analytics, CRM software) and marketing automation platforms.Strategic thinker, results-driven, excellent communicator, and strong leadership capabilities.