Strategic Communication Leadership:
- Develop and execute comprehensive public relations strategies aligned with Company's business objectives and market positioning.
- Lead strategic communication initiatives to enhance brand reputation and visibility among key
stakeholders, including government agencies.
Media Relations and Messaging:
- Cultivate and maintain relationships with key media outlets, journalists, and industry influencers.
- Craft compelling narratives and messages to communicate company's innovations, achievements, and thought leadership.
Crisis Communication and Reputation Management:
- Develop proactive strategies for managing potential crises and protecting company's reputation.
- Act as a spokesperson and manage media inquiries during critical incidents, ensuring transparent and timely communication.
Government Relations and Stakeholder Engagement:
- Utilize experience in government relations to foster positive relationships with regulatory bodies
and government agencies.
- Collaborate with B2G teams to align communication strategies with government policies and initiatives.
Content Creation and Thought Leadership:
- Drive thought leadership initiatives by producing high-quality content, including articles, blogs,
and white papers.
- Identify opportunities for company's executives to participate in industry forums, speaking
engagements, and strategic partnerships.
Internal and External Communications:
- Develop and implement internal communication strategies to enhance employee engagement
and alignment with company goals.
- Ensure consistent messaging across all internal and external communication channels.
Measurement and Reporting:
- Monitor media coverage, sentiment, and PR campaign effectiveness using analytics tools.
- Prepare comprehensive reports for senior management, highlighting PR achievements, trends, and opportunities for improvement.
(Apply now at https://my.hiredly.com/jobs/jobs-malaysia-hiredly-x-job-pr-lead)
; Requirements:-
- Bachelor's degree in Communications, Public Relations, Journalism, or related field; Master's degree preferred.
- Minimum of 5 years of proven experience in senior PR roles, with a strong track record in high growth environments and government relations.
- Deep understanding of media relations, crisis management, and strategic PR planning, with a focus on
achieving measurable business outcomes.
- Exceptional writing, editing, and verbal communication skills, with the ability to distil complex information into clear and compelling messages.
- Strong leadership capabilities, including the ability to collaborate effectively across diverse teams and influence stakeholders at all levels.
- Proficiency in media monitoring tools, PR analytics, and digital platforms to drive data-driven PR strategies.
