Senior Marketing Executive

Details of the offer

What You'll Do: Assist in Planning and Executing Marketing Campaigns: Collaborate with the Marketing team to design and implement effective marketing strategies that align with company goals.Manage Online Marketing Channels: Oversee the performance of all relevant online marketing channels, ensuring optimization for maximum ROI.Engage on Social Media: Manage and respond to customer inquiries and feedback on social media platforms, including addressing PR issues and fostering positive customer relationships.Oversee Content Development: Collaborate with content creators to produce engaging and relevant content for various platforms, ensuring brand consistency and alignment with marketing goals.Conduct Marketing Research: Perform ongoing research on industry trends, e-commerce marketplace activities, and competitive analysis to generate insights that enhance marketing strategies and communications.Collaborate with Creative Agencies: Work with external creative agencies to develop packaging designs, POSM, and other marketing materials that resonate with target audiences.Coordinate with Sales Teams: Partner with Key Account and Sales Operation team to create targeted marketing campaigns and trade marketing activities that drive sales growth.Track Campaign Performance: Monitor and analyze the progress of marketing campaigns using key metrics, and prepare comprehensive performance reports to inform strategic adjustments.Product Development Initiatives: Collaborate across departments for new product development and launching activities, ensuring timelines are met and projects are executed smoothly.Manage Budget Planning: Responsible for budget planning and execution, aiming to optimize resource allocation and maximize marketing effectiveness.Contribute to Team Success: Support team initiatives by achieving related objectives and delivering results as needed.Additional Duties: Perform any other related tasks as assigned to support the marketing team and company goals. What We're Looking For: Education: Must possess a Diploma or Degree in Marketing, Mass Communication, or Advertising.Experience: Solid experience managing social media platforms, with a minimum of 2 years in the FMCG industry preferred.Pressure Management: Ability to work well under pressure and meet tight deadlines.Business Acumen: Strong understanding of business principles and marketing strategies.Multitasking Ability: Capable of handling multiple tasks in a fast-paced environment; digital-savvy is essential.Self-Starter: Proactive and independent, with a problem-solving mindset.Travel Flexibility: Open to travel as required for the role.Personal Attributes: A hands-on, initiative-driven individual with high integrity, attention to detail, and a results-oriented approach.Communication Skills: Excellent written and verbal communication skills, with the ability to collaborate effectively and adapt quickly. Creative Thinking: Ability to generate innovative ideas for campaigns and content that capture audience attention.


Nominal Salary: To be agreed

Source: Grabsjobs_Co

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