Job Description
ROLE SUMMARY: The Sales Manager / Assistant Sales Manager / Sales Executive is responsible for revenue generation from new customers and existing customers (retaining and maintaining relationships, growing accounts and driving exhibitor attendance). The role needs to source and close new customers, manage select customer accounts & targeted on their retention. The role will focus on Data Center Asia, a data center world event whilst developing flexibility to work across multiple brands under a new event portfolio in the broader technology sectors if needed.
The role will be required to continually develop their Brand and industry knowledge through engagement both internally and externally at industry events.
PRINCIPAL DUTIES AND RESPONSIBILITIES: Acquire new customer accounts and (at later stage) grow existing customer accountsRevenue generation from new customers through sales (booth, sponsorship/ advertisement and fully integrated marketing packages) across products and revenue streams for the assigned event projectsFeeding key customer feedback and market trends / issues for Event and Marketing strategyGeneration of new business leads, through customer relationship development, cold calling, attendance at industry related events and market searchingMaintain and strengthen existing customer relationships through demonstrating a detailed understanding of customer business strategy and needsDevelop Sales plans and approaches to grow existing customer account share of wallet, through cross and up selling as well as the sale of integrated packages, sponsorship and advertisingDevelop retention campaigns in collaboration with Exhibitor Marketing teamsDeliver assigned Sales campaigns, against accounts, products and revenue targetsDevelopment of brand and industry specific knowledge, including competitor events, to enhance and improve new business sales performanceSupport on the on-site re-booking of existing customer accountsCommunicate to leadership the latest customer pipeline and booked information through accurate use of Salesforce reportingMaintain accurate and timely customer information and notes within Salesforce (CRM system)Manage the handing over of Sale information and customer requirements (via Salesforce) to the Event Operations and Event teamsSupport Finance in resolving bad debt customers as a final escalation pointAct as an informal mentor to Sales Executives to share industry knowledge and experience (Manager role only)Perform additional responsibilities as assigned
Qualifications
POSITION REQUIREMENTS: University Bachelor's Degree3 – 5 years' experience in a B2B sales team and proven ability to deliver or overachieve on revenue targetsStrong experience in managing relationships with customers across various regions and culturesFluent in verbal and written English mandatory. Fluent in speaking Mandarin and/or Cantonese speaking is a big plusProven ability to manage a number of customer accountsStrong relationship management experience, maintaining customer contact and relevanceAbility to develop relationships at senior levels and manage customer needsAbility to identify and pursue cross and up selling opportunitiesAbility to understand and articulate value proposition and customer ROIAbility to negotiate effectively, and proactively handle and respond to customer objectionsWillingness to coach and develop junior Account Executives (Manager role only)Strong interpersonal skills, confident personality, high level of enthusiasmPrevious exposure to technology-related sectors will be a plusOTHER PREFERRED ATTRIBUTES: Proficiency in Microsoft Office support toolsExperience in using Salesforce.comRight candidate with less experienced will be considered as Senior Sales Executive / Sales Executive
Additional Information
We know that sometimes the 'perfect candidate' doesn't exist, and that people can be put off applying for a job if they don't fit all the requirements. If you're excited about working for us and have most of the skills or experience we're looking for, please go ahead and apply. You could be just what we need! We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed. As such, Informa is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, ancestry, national origin, religion, or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, citizenship, or other protected characteristics under federal, state or local law.