Job Scope:
As the Brand Marketing Executive, your role is multifaceted, encompassing project management, creativity, and strategic execution to drive the success of our marketing campaigns.
Here's what you'll be doing:
Campaign Design and Execution:
? Generate innovative campaign ideas that create buzz in the market and captivate audience attention.
? Strategize and implement campaigns across various channels like social media, emails, events, and sponsorships, ensuring alignment with our brand objectives and resonance with our audience.
Creative Material Development:
? Collaborate closely with our creative team to craft compelling marketing materials that leave a lasting impression.
? Ensure all materials adhere to our brand message and guidelines, standing out amidst the competition.
Communication Management:
? Oversee communication across our channels, maintaining consistency in messaging that resonates with our audience.
? Craft engaging content that reflects our brand values and sparks meaningful interactions with our audience.
Reporting and Collaboration:
? Utilise project management skills to monitor campaign performance, providing regular reports to guide decision-making and optimise strategies.
? Collaborate cross-functionally and with external partners to ensure seamless execution and alignment with campaign objectives.
Market Research:
? Conduct thorough research on consumer trends and competitor activities to inform our campaign strategies.
? Analyse campaign performance data to identify opportunities for improvement and innovation.
Your blend of creativity, attention to detail, strategic thinking, and project management skills will be instrumental in connecting with our audience and achieving our marketing goals effectively.
Job Requirements: - Possess a Bachelor's degree in Advertising, Marketing, Business, Media, Communications, or any related field.
- Demonstrated ability to consistently meet deadlines, multitask, and problem-solve with strong attention to detail.
- Self-driven, Passionate & Optimistic, willing to learn.
- We are seeking candidates proficient in Mandarin & English to effectively communicate with Mandarin & English speaking clients.