Digital Advertising Specialist

Digital Advertising Specialist
Company:

Gratitude India


Details of the offer

**.** Develop and execute campaigns across digital channels such as paid search, display and programmatic.**. **Collaborate with the internal teams to ensure proper setup of campaigns according to the best practices.**.** Conduct extensive research on keywords, audience and placements.**.** Create and present monthly reports with analysis of campaign performance along with recommendations for continual improvement.**.** Monitor campaign performance and optimize based on performance data to meet and exceed client's goals.**. **Prepare media plans to forecast results and offer budget recommendations.**.** Set up goal tracking through Google Analytics 4 & Google Tag Manager and troubleshoot, if required.**.** Stay up to date with the latest developments and best practices.**. **Assist Senior Strategist with paid search campaigns, as and when required.**.** Report monthly, quarterly and annual performance with comparisons against historical forecasts, industry trends and seasonality insights.**. **Present your reports and recommendations to the client**. **Proactively perform regular optimization audit to maximize results.**.** Set up Google Analytics 4 property, events and conversions using Google Tag Manager.**. **Stay up-to-date with best practices and industry trends.**. **Assist in development of overall digital marketing strategies.**. **Configure and set up marketing automation platforms, such as HubSpot, Marketo, or Pardot, for multiple clients.**MUST HAVE**:**.** Hands-on experience with Google & Microsoft Ads is a must.**.** Ability to analyse data from Google Analytics 4**.** 2-3 years of working experience in an agency**. **Bachelor's degree in Advertising, Marketing, Media, Communications, or any related disciplineNice To Have:**.** At least intermediate skills with Microsoft Excel functions**.** Proven experience working with platforms like HubSpot, Marketo, or Pardot is a plus.**. **Be able to juggle multiple projects and meet unpredictable deadlines consistently**Salary**: RM72,000.00 per monthAbility to commute/relocate:- Kuala Lumpur: Reliably commute or planning to relocate before starting work (required)Application Question(s):- Current salary?- Expected salary?- Whatsapp number- How many years of work experience do you have with Google Ads?- How many years of work experience do you have with Microsoft Excel?- How many years of work experience do you have with Facebook Ads?- Elaborate on your Hands-on experience with Google & Microsoft Ads.- Do you have a Bachelor's degree in Advertising, Marketing, Media, Communications, or any related discipline?- Do you have 2-3 years of working experience in an agency?- What is your notice period?


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Job Function:

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Digital Advertising Specialist
Company:

Gratitude India


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