Digital & Content Marketing Specialist

Details of the offer

Capital Dynamics Asset Management Sdn Bhd 4.3 13 reviews · View all jobs
Digital & Search Marketing (Marketing & Communications)
Full time
We seek a Digital & Content Marketing Specialist to develop and execute the digital marketing and content strategy to grow our investment advisory and fund management business in Kuala Lumpur, Malaysia.
Responsibilities:Defining an overall digital marketing strategy focused on brand growth and customer acquisition through campaigns, thought leadership and digital content;
Conceptualising and implementing engaging creative content strategy, including writing and editing collaterals, EDMs and social media postings;
Developing and executing integrated digital communications with inbound and outbound marketing for existing products, new product launches and cross-sell initiatives;
Increasing brand reach, awareness, and messaging across all digital and social media platforms;
Working alongside web developers and designers, coordinating the design and functionality of websites and optimising website structure and content for search engines (SEO);
Monitoring and maintaining website health;
Undertaking special projects such as transforming digital customer experiences, according to the company's needs.
Requirements:A Bachelor's degree from a reputable University, majoring in Marketing, Communications, Finance, or equivalent.
Although 1-2 years' experience in executing digital marketing plans, copywriting and/or content-editing is useful, fresh graduates are encouraged to apply.
Working experience in the fund management or financial services industry is a plus.
Candidates who have successfully built a large following on social media platform and websites have an advantage.
Creative, excellent at executing strategy and outstanding communication skills.
Positive attitude, willing to engage in hands-on execution and able to work independently.
This career opportunity is available in our following office(s). Please send your job application to:
For more information about Capital Dynamics, please visit:
Corporate Website @ www.capitaldynamics.biz
Investment advisory website @ www.icapital.biz
Fund Management website @ www.funds.icapital.biz
LinkedIn ---> Capital Dynamics Group
Facebook, Instagram, Twitter, Youtube --> Capital Dynamics
Perks and benefits: Medical, Customisable performance-based remuneration structure.#J-18808-Ljbffr


Nominal Salary: To be agreed

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