We seek aDigital & Content Marketing Specialistto develop and execute the digital marketing and content strategy to grow our investment advisory and fund management business in Kuala Lumpur, Malaysia.
Responsibilities:
Defining an overall digital marketing strategy focused on brand growth and customer acquisition through campaigns, thought leadership and digital content;
Conceptualising and implementing engaging creative content strategy, including writing and editing collaterals, EDMs and social media postings;
Developing and executing integrated digital communications with inbound and outbound marketing for existing products, new product launches and cross-sell initiatives;
Increasing brand reach, awareness, and messaging across all digital and social media platforms;
Working alongside web developers and designers, coordinating the design and functionality of websites and optimising website structure and content for search engines (SEO);
Monitoring and maintaining website health;
Undertaking special projects such as transforming digital customer experiences, according to the company's needs.
Requirements:
A Bachelor's degree from a reputable University, majoring in Marketing, Communications, Finance, or equivalent.
Although 1-2 years' experience in executing digital marketing plans, copywriting and/or content-editing is useful, fresh graduates are encouraged to apply.
Working experience in the fund management or financial services industry is a plus.
Candidates who have successfully built a large following on social media platform and websites have an advantage.
Creative, excellent at executing strategy and outstanding communication skills.
Positive attitude, willing to engage in hands-on execution and able to work independently.
About Capital Dynamics:
Capital Dynamics, through its flagship product brand, i Capital, has achieved major successes over the last 33 years.
Capital Dynamics now has offices in Kuala Lumpur, Singapore, Sydney, Hong Kong and Shanghai.
As a value investor, we seek high returns with low risks and avoid derivatives, short selling and borrowings.
Clients' interests are put at the forefront as Capital Dynamics aims to service clients directly to minimize commissions and adviser fees and thereby enhance returns.
For more information about Capital Dynamics, please visit:
Corporate Website:www.capitaldynamics.biz
Investment advisory website:www.icapital.biz
Fund Management website:www.funds.icapital.biz
Perks and Benefits:
Medical, Customisable performance-based remuneration structure.#J-18808-Ljbffr