E-Commerce Marketing Manager

This is a fixed-term contract role for a period of up to 24 months.
As an E-Commerce Marketing Manager, you are responsible for strategizing and driving digital marketing activities for eB2B and eB2C. You will be an advocate for the value of first-party data and responsible for CRM optimization of the customer journey and as a marketing channel. You will partner with brand and media teams to ensure eCommerce is an integral part of key brand campaigns, sponsorships, and events.
You will also:
Monitor efficiencies in marketing spends (ATL/BTL)
Ensure the right reach of audience with the targeted conversion rates
Implement effective campaigns with the right use of marketing channels
Key Requirements:
Bachelor's degree in Marketing or any related field.
At least 5 years of experience in a similar role, preferably with experience in Online Retail or FMCG industry.
Solid understanding of Malaysia eCommerce platforms, underlying (back-end) systems, and business models.
Strong data-driven analytical skills, coupled with a strong marketing foundation.
Proven track record of creating and executing integrated marketing campaigns using digital marketing tactics.#J-18808-Ljbffr