Job Description :
Drive brand loyalty for the brand and/or business growth across all target segments via marketing initiatives that hit business and marketing objectives.
Plan, coordinate and execute regional campaigns which involves but is not limited to creative-brief writing, media and demand planning, and go-to-market strategy with careful monitoring of effectiveness after. Gather post campaign learnings through analysis of data from various sources such as market research & insights, marketing analytics, and country marketing team.
Your day-to-day will include cross-collaboration with other functions such as country marketing teams, creative, and performance marketing.
Work closely with external agencies, some which are located in other countries, to manage creative work, media and influencer content.
Assist in the development and execution of regional marketing campaigns that align with set objectives and strategy.
Collaborate with cross-functional teams to ensure cohesive messaging and branding across all communication touchpoints.
Manage relationships with KOLs and influencers, including content briefing, vetting and performance tracking.
Analyze campaign performance metrics and provide insights to optimize future marketing initiatives.
Stay abreast on industry and platform trends to identify opportunities for social.
Support in ad-hoc requests for desktop research.
Support marketing managers in developing and sanctioning quotations and commercial proposals to meet campaign or business needs.
Perform an extensive array of marketing administrative tasks to support activities.
Requirements :
2-3 years of experience in either a creative agency or in a marketing role, preferably in brand management or partnerships.
Strong understanding of digital marketing channels and KOL management.
Excellent communication and interpersonal skills, with the ability to build relationships with internal and external stakeholders.
Ability to structure and organize information from multiple stakeholders clearly: a large part of your scope would include multi-country and multi-function coordination.
Ability to work in a fast-paced environment and manage multiple projects simultaneously.
Meticulous; we will be relying on you to vet through creative content before it goes live so you'll need to pay attention to detail.
Solutions-oriented and resourceful, able to troubleshoot problems independently.
Location : Petaling Jaya, Selangor
Duration of the Assignment : 6 months
How to Apply:
Interested candidates are invited to submit their resume and cover letter to ****** and please include "Marketing Executive" in the subject line.#J-18808-Ljbffr