The Head of Commercial plays a crucial role in shaping the company's image, driving growth, and ensuring that marketing efforts align with business objectives.
The job requires a combination of strategic thinking, creativity, and strong leadership skills.
The following are some but not the exhaustive list of the duties and responsibilities as a Head of the department.
Responsibilities: Leading and developing the marketing & sales team.
Developing and implementing marketing & sales plans and projects.
Developing and implementing digital marketing strategies, including email marketing, social media, display advertising and paid search campaigns.
Determine and manage marketing & sales budget.
Monitor, review and report on all marketing & sales plans and projects.
Analysis of current market and competitor information.
Identify new and existing business opportunities to increase the growth of the organisation, promoting strong client engagement, retention and attraction strategies.
Provide leadership, direction, mentoring and professional development to the team.
Responsible for effective management reporting and sales forecasting Establish strong sales operating processes and structure to ensure effective and efficient market coverage and sales execution.
Required to travel locally and out station.
Required to work on weekends/Public Holidays if there are any exhibitions or road shows organized by Chain Pharmacies or customers.
Any other duties that are assigned to you and deemed fit by management.
Requirements Skills and Qualifications Bachelor's degree in marketing, business or related field.
Minimum 15 years of working experience in a similar role.
Strong decision-making capabilities.
Experience running successful marketing & sales campaigns.
Good communication, collaboration, and delegation skills.
Ability to motivate and lead people and hold employees accountable.
Strong working knowledge of operational procedures.
Experience in identifying and developing new market opportunities.
Experience in staff development and values-based leadership.
Knowledge of the retail industry and market trends of consumer healthcare is preferred.