Job Responsibilities
To develop pipeline plan, co-ordination and execution of plan in assigned product and location.
Manage overall product line life cycle and overall stock aging status.
Create and enhance values of product, accessories, content and services of products.
Ability to execute AP2 forecast and GFK analysis.
Revenue, pricing and profitability forecast for new products.
Market Research
Conduct consumer / market research by maintaining understanding of market landscape, customer requirements and mapping of competition activities.
Responsible for analyzing market trend and data using internal and external secondary research and hands on primary research to provide perspective to influence portfolio of products and launches.
Able to identify product gap and business opportunities.
Business Management
Manage phase-in-and-out, monitor performance and make adjustments to products plans based on results.
Responsible for setting business sales target and forecasting of sales.
Consolidate sales, retail plan and functional plan for new initiatives.
Liaise with cross functions including Corporate Marketing, Retail Marketing, Finance, Supply Chain and to be point contact to HQ.
Lead product launch brief prior to new product launches.
Conduct periodic product training to relevant parties.
Lead the development of yearly business management plan.
Administration
Prepare and circulate information regarding competition's new product launches and product benchmark against competitor's product range line-up.
Responsible for tracking and reporting performance of key product launches.
SCM/MCS co-ordination and operation.
Requirements
Candidate must possess Degree in Marketing or equivalent.
Preferred more than 8 years of relevant working experience in product marketing.
Good presentation skills, analytical mindset & team player.
Open to candidates from FMCG industry who have brand marketing experience.
Your application will include the following questions:
What's your expected monthly basic salary?
How many years' experience do you have in market research?
Which of the following languages are you fluent in?#J-18808-Ljbffr