About Calian Tech (U Series of Poker): Calian Tech, the proud owner of the U Series of Poker, is a leader in the poker industry, known for hosting world-class poker tournaments and delivering exceptional experiences for poker enthusiasts. We are looking for a dynamic and strategic Marketing Executive to help drive our marketing efforts and elevate our brand to new heights.
Job Description: As a Marketing Executive at Calian Tech, focusing on the U Series of Poker brand, you will be responsible for developing and executing marketing strategies that promote our poker tournaments, increase brand awareness, and engage with our target audience. Your role will be integral in ensuring the continued success and growth of our brand in the competitive poker industry.
Key Responsibilities: Marketing Strategy: Develop and implement comprehensive marketing plans and campaigns to promote the U Series of Poker and related events.Event Promotion: Coordinate and execute marketing activities to support poker tournaments and events, ensuring maximum visibility and participation.Content Development: Collaborate with the content team to create compelling marketing materials, including brochures, emails, newsletters, and digital content.Market Research: Conduct market research to identify trends, customer needs, and opportunities for brand growth.Digital Marketing: Manage and optimize online marketing efforts, including SEO, SEM, email marketing, and social media campaigns.Partnerships: Identify and engage with strategic partners, sponsors, and influencers to enhance brand visibility and reach.Budget Management: Oversee marketing budgets, ensuring cost-effective and impactful campaigns.Performance Tracking: Analyze the performance of marketing campaigns using key metrics and analytics tools to refine and optimize strategies. Requirements: Candidate must possess at least a Diploma or Bachelor's Degrees in Marketing, Business Administration, or a related field is preferred or equivalent. Minimum 3 years of experience in marketing, preferably within the gaming, entertainment, or sports industry.Willing to traveling abroad for work (with travelling allowance). Travel overseas 4 to 5 times a year - around 15 to 20 days each time).Strong understanding of marketing principles and strategies.Proficiency in digital marketing tools and platforms.Excellent communication and interpersonal skills.Creative and strategic thinker with a data-driven approach to decision-making.A solid understanding of poker and its community is highly advantageous. Why Join Us? Innovative Environment: Work in a cutting-edge industry where your ideas and creativity are valued.Collaborative Team: Join a passionate team dedicated to the growth and success of the U Series of Poker.Global Impact: Be part of an internationally recognized brand with a worldwide audience. How to Apply: Interested candidates are invited to send their resume and cover letter to [email protected] with the subject line "Marketing Executive Application - [Your Name]." Please include any relevant portfolio or examples of past work.
Only shortlisted candidates will be contacted. Thank you for your interest in Calian Tech and the U Series of Poker!