Job Responsibilities:Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
Monitors social media traffic metrics, follows online conversations on a company's social media accounts, and solves customer concerns using social media platforms.
Creates and implements marketing campaigns that meet overall organizational goals, budget, and KPI objectives.
Assesses strategic partnership opportunities for marketing initiatives.
Analyzes the effectiveness of all marketing efforts, regularly reviews and improves marketing programs, and evaluates the viability of new ones.
Regularly communicates upcoming initiatives or opportunities to ensure engagement with all stakeholders and provides support to achieve the delivery of the overall marketing strategy.
Maintains awareness of competitor activity and campaigns.
Manages relationships with partners, agencies, suppliers, community stakeholders, and other relevant stakeholders.
Responsible for execution of marketing programs and able to work closely with the sales team to develop customized trade marketing activities.
Ability to strategize business plans and monitor trade marketing activities.
Develops annual Marketing & Brand plan based on analysis of market, trade and consumer needs, and company resources and capabilities.
Manages and executes brands' planning and A & P budget.
Builds rapport with dealers and distributors.
Performs other ad-hoc duties as assigned by Management when required.
Job Requirements:Possess Bachelor's Degree in Marketing, Digital Marketing, Public Relations, Mass Communication, or equivalent.
At least 3 years of experience in a managerial role, preferably from the food industry.
Exceptional verbal & written communication skills in both Malay & English; Mandarin will be an added advantage.
Creative mindset with the ability to think strategically and develop innovative marketing approaches.
Attention to detail, possess excellent organizational skills, and able to manage multiple tasks simultaneously.
Proficient in Microsoft Office suite (MS Word, Outlook, Excel, and PowerPoint).
Possess own transport.
Alternate off on Saturday.
Able to work at Kota Damansara, Petaling Jaya.
Company Overview:
Established in 1989, Kuala Lumpur Fried Chicken (M) Sdn.
Bhd.
(KLFC) is primarily involved in the manufacturing of poultry products, with products ranging from frozen raw poultry parts to further processed products and ready-to-eat products.
Other than having its very own product marketed with the "Kuala Lumpur Fried Chicken" brand, the Company also trades other products, such as seafood, mutton, and beef.
All the products are JAKIM certified (HALAL).
Perks and Benefits:Medical, Parking, Yearly Increment & Bonus, Insurance, and All Gazett.#J-18808-Ljbffr