Responsibilities:KOL Identification & Selection: Research, identify, and vet relevant KOLs and influencers who align with the brand and campaign objectives.Contract Negotiation: Handle negotiations and agreements with influencers, ensuring fair and strategic partnerships.Campaign Management: Plan and execute influencer marketing campaigns across various platforms, ensuring timely delivery of assets and campaign materials.Performance Tracking: Monitor KOL campaign performance using key metrics (engagement rates, conversions, ROI), and provide actionable insights for improvement.Relationship Management: Build and maintain strong, long-term relationships with KOLs, ensuring mutual growth and collaboration.Market Trends & Analysis: Stay informed on industry trends, KOL marketing strategies, and emerging platforms to optimize campaign outcomes.Budget Management: Oversee and manage budgets for influencer collaborations, ensuring cost-effectiveness and high ROI.Brand Alignment: Ensure that all KOL partnerships reflect the brand's values, tone, and strategic goals.Qualifications: Experience: Minimum 1 year of experience in influencer marketing or managing KOL relationships, preferably in the digital or social media landscape.
Fresh graduates with a passion for influencer marketing are also encouraged to apply.Negotiation Skills: Strong skills in negotiating and structuring agreements with influencers.Analytical Skills: Ability to track and analyze influencer performance metrics and campaign outcomes.Communication: Excellent verbal and written communication skills for managing relationships with external partners.Project Management: Strong organizational and time-management skills to manage multiple campaigns simultaneously.Education: Bachelor's degree OR Diploma in Marketing, Communications, Public Relations, or a related field.
Sub Specialization : Marketing;Others Type of Employment : Permanent Minimum Experience : 1 Year Work Location : Kuala Lumpur If you encounter difficulties, please click here for technical assistance.