This job is a Marketing Strategist. You might like this job because: you'll develop brand strategy, manage marketing campaigns, create content, and analyze data to enhance brand visibility and drive growth across various channels.
RM 2800 - RM 4000
Full-Time
few days ago
Job DescriptionBrand Strategy Development:Develop and execute strategic branding initiatives that align with the company's overall objectives and target market. Define brand positioning, messaging, and differentiation strategies to create a strong brand identity.
Marketing Campaign Management:Plan, execute, and optimize integrated marketing campaigns across multiple channels, including digital, social media, print, and events. Collaborate with internal teams and external agencies to ensure campaign success.
Creative Content Development:Lead the development of creative marketing content, including copywriting, design, and multimedia assets. Ensure all content is aligned with the brand's tone, style, and values.
Brand Communication:Manage all aspects of brand communication, including public relations, media relations, and internal communications. Develop press releases, media kits, and other materials to enhance brand visibility and reputation.
Digital Marketing Strategy:Develop and implement digital marketing strategies to drive online traffic, engagement, and conversions. Utilize SEO, SEM, email marketing, and social media to reach target audiences effectively.
Market Research and Analysis:Conduct market research to understand consumer behavior, market trends, and competitor strategies. Use insights to inform branding and marketing strategies and identify new opportunities for growth.
Brand Guidelines and Compliance:Develop and maintain brand guidelines to ensure consistency across all marketing materials and communications. Monitor compliance and provide guidance to internal teams and external partners.
Budget Management:Manage the marketing budget effectively, ensuring resources are allocated efficiently and ROI is maximized. Track expenses, analyze performance metrics, and adjust strategies as needed.
Cross-Functional Collaboration:Collaborate with internal teams, including sales, product development, and customer service, to ensure alignment of branding and marketing strategies with overall business goals.
Brand Performance Monitoring:Monitor and analyze key performance indicators (KPIs) related to brand awareness, customer engagement, and market share. Use data to evaluate the effectiveness of branding and marketing initiatives and make data-driven decisions.
Job RequirementsQualification:At least Bachelor's degree in Sales, Marketing, Business Administration or a related field.
Language:Fluent in English (Both Spoken and Written), Knowledge of Mandarin is highly desirable.
Proven experience in branding, marketing, or related roles, preferably in a managerial capacity.
Strong understanding of branding principles, marketing strategies, and consumer behavior.
Proficiency in digital marketing tools and platforms.
Strong analytical and problem-solving skills.
Ability to work effectively in a fast-paced, dynamic environment.
Creative thinking and innovative approach to branding and marketing.
SkillsMarketing Strategies
Marketing Research
Creativity
Data Analysis
Problem Solving
Teamwork
Company BenefitsAll staffs are eligible for special staff discounts!
Free parking is provided!
Incentive and yearly bonus provided depends on your performance!
Dental & Optical allowances each year.
We have additional insurance coverage.
Additional InfoExperience Level:1 - 3 Years of Experience
Job Specialisation:Advertising & Branding, Digital Marketing, Events Management
Company ProfileEstablished in 2012, Puzzle Planet offers the best puzzle selections under one roof, reaching them to customers nationwide. Puzzle Planet is the main distributor of world-known puzzle brands like Pintoo, Heye, Wooden City, EWA, and IWAKO. From traditional cardboard puzzles, plastics 2D puzzles, to 3D puzzles, Puzzle Planet serves a wide variety of designs for house decoration or even as a gift! We also collaborated with reputable illustrators to provide more artistic designs and local designs which represent our country, Malaysia.
Currently, our company is expanding and there will be more product range will be introduced to the market. Talented people who are interested in retail, passionate to serve, and most importantly having the right attitude and values are the person we wanted to find. We will provide training and mentoring opportunities as we believe that individual and group growth are both important to success.
Our vision is to be SEA's most personalised talent ecosystem; elevating human progress by helping careers and companies grow.#J-18808-Ljbffr