Job DescriptionA Media Planner's role is to assist in the development of communication plans and conduct the execution of approved plans.Expectations of an Integrated Media Planner:PlanningPartner your Manager to develop media strategy, channel recommendations and prepare the detailed media flow planLiaise with media owners for proposalsEngage clients and creative agencies on day-to-day operations, competitive tracking & reviews, media trend updates and various campaign reports on local/regional/global levels2. Buying?Negotiation with media owners for better rates and value addsBooking of ads and setup of digital adsâ€' both managed service and self-servicePrepare Copy Instructions/material specs, liaise with media vendors & creative agencies for material submissionDigital ad operations (campaign set up on self-serve platforms, tagging of ads and client's site, ensure ads are properly served and tags are firing)Monitor ads during campaign period, weekly digital reporting, end of campaign reporting and reconciliation of final costs for finance billingsCompetitive monitoring for offline media (ADEX) and digital media trackingQualificationsSkills & Experience:A sound understanding of media across both traditional media and digital mediaMeticulous, able to organise and prioritise tasks and work under tight timelinesResilient to change and willing to keen to learn new skillsStrong communication skills, both written and verbal, with internal and external partiesProficient in Excel & PowerPointGood with numbersAdditional Information?? Enjoy generous leave entitlements, including special benefits like birthday leave, rest day, and family care leave.?? Mark your calendar for World Mental Health Day on 10th October, as our office will be closed to prioritize your mental well-being.?? Embrace the spirit of celebration with additional company closures for all four major festive occasions.?? Stay worry-free with cashless comprehensive medical coverage, providing access to a panel clinic, dental and optical care.?? Protect yourself with life and personal accident insurance, along with group hospitalization and surgery coverage.?? Experience flexibility with a hybrid working schedule, including refreshing Friday disconnects.?? Take a break to rest, relax, and recharge during the office closure in the last week of December every year.?? Stay connected effortlessly with a phone allowance.
