Performance Marketing Specialist (Junior/Senior)TITLE:Performance Marketing Specialist
DEPARTMENT:Paid Media
DIVISION:SearchGuru Sdn Bhd
LOCATION:Hybrid - Malaysia
ABOUT OUR COMPANY
NP Digital (NPD) is a Global Award-Winning Performance Marketing Agency. In 2023, NPD was named a Campaign Magazine Global Agency of the Year and was Adweek's #7 fastest-growing large international agency. For a second consecutive year, we landed in the top 10% of Inc. 5000's fastest-growing private companies. All while simultaneously maintaining employee satisfaction, which earned us an Inc. Best Workplaces award in 2022, 2023, and 2024's Ad Age Best Places to Work.
NP Digital combines proprietary platforms with best-in-class talent to deliver leading-edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management, and conversion rate optimization.
SearchGuru, a division of NP Digital, provides search marketing services in Malaysia, Singapore, and Hong Kong with over 130 marketing experts, arguably making it the largest performance marketing agency in Southeast Asia, working with the top brands.
ABOUT THE OPPORTUNITY
Performance Marketing Specialists work with Account teams, Creative teams, and SEO Specialists to drive daily account responsibilities associated with Google Ads, Bing Ads, Facebook Ads, Google Market Platforms (GMP), and related programmatic platforms, and important business outcomes for SearchGuru clients.
ABOUT THE RESPONSIBILITIES
Reporting to the Performance Marketing Manager, the Performance Marketing Specialist will be responsible for determining and executing best-in-class Paid Media strategies to drive key business outcomes for SearchGuru clients. Responsibilities include but are not limited to:
Manage and perform daily account responsibilities associated with Google Ads, Bing Ads, Facebook Ads, Google Market Platforms (GMP), and related programmatic platforms.
Identify trends and insights, optimize spend, and performance based on insights.
Analyze campaign performance using Google Analytics.
Monitor, assess, and react to competitor strategies.
Manage relationships and liaise with clients about their campaigns regularly and lead team accounts.
Provide guidance and mentorship to junior specialists.
Uncover, understand, and achieve client goals and business objectives through campaign customization.
Ensure that all client deliverables include actionable insights and analysis of past results, performance trends, relevant industry best practices, recommendations, and next steps.
ABOUT YOU
Candidates must possess at least a Bachelor's degree, Post Graduate diploma, or professional degree in Advertising/Media, e-Commerce, or Mass Communication.
At least 1-2 years of working experience in paid ads. Fresh graduates are welcome to apply.
Excellent command of spoken and written English.
Internet-savvy and comfortable working with numbers and charts.
Able to work independently with minimal supervision, possess strong customer service skills, and attention to detail.
Positive attitude and willing to learn.
Knowledge in web design and HTML is an added advantage.
ABOUT YOUR GROWTH
As an organization, we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together.
ABOUT OUR BENEFITS
Competitive remuneration, performance incentives, and substantial perks, including wellbeing benefits (gym membership, Spotify subscription, health checks, etc.).
Comprehensive outpatient & medical benefits on top of great insurance coverage.
Extensive annual leave entitlement (Birthday, maternity, paternity, paid sabbatical leave).
Positive and supportive leadership.
A work culture that drives teamwork and collaboration.
Hybrid and flexible working arrangements.
Unbiased work culture from top to bottom to encourage and push you to #DreamBig.
Fun employee engagement activities & parties, annual dinners, and company trips.
Strategic office location that's easily accessible by public transportation.
Work among experts and specialists in a company with years of experience in the industry and has won multiple awards.
ABOUT OUR CULTURE
We value our best-in-class company culture, which is results-driven, innovative, fast-paced, and fun. Our focus is on outcome, not output. We encourage our employees to work with an entrepreneurial spirit while applying a business-like approach. We celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values:
Think Big
"Think Big" challenges our teams in all aspects of the business.
Own It
"Own It" plays a key role in encouraging employee autonomy.
Have Fun
"Have Fun" means we enjoy working together and cultivating a great work experience for everyone.
NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we're committed to equal employment opportunities regardless of race, religion, color, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.#J-18808-Ljbffr