Primary Objective: To ensure achievement of team and individual sales targetsTo make regular sales calls to related healthcare professionals - Interventionists and cardiovascular lab staff (i.e.
technicians, radiologists, nurses), to promote AV products by providing detailed product information, technical specifications and latest clinical data.To develop and implement effective sales plan in assigned territories, in accordance with set budgets, sales volumes, product mix and timescales.Regularly review sales objectives and strategies according to the overall company's objectives and policiesTo provide professional and technical advice to Drs/Interventionists and cath.
Lab staff on PTCA cases – specifications & properties of AV products for the various clinical scenariosPrepare sponsorship documents & organize assigned marketing activity ie local & overseas medical congressesPlan & organize teaching programs by local & foreign physicians in assigned accountsOrganise & deliver product presentations to healthcare providersImplement marketing strategies & messages to promote and increase market share of assigned productsTrack implementation & MS % in accountsCoordinate marketing programs and promotional campaigns as assignedPrepare sponsorship documents & organize assigned marketing activity ie local & overseas medical congressesPrepares annual volume (Unit) , ASP and MS% forecasts, promotional activities & expense budgetsGather market & competitive information to prepare for product launches in the assigned territories.Execute product launches & track successKeep track of territory performance & market share , provide feedback & propose action on sales issues ( eg pricing , positioning , activities )To keep abreast of competitors' activities/information and keep the company updated at all timesParticipate In training programs ie Journal clubsKeep updated on new hosp / cath lab opening– propose entry strategy into new accountsTo propose consignment levels of the inventory in assigned accounts & Regular review of consignmemt levels to ensure optimal stock levelsclose monitoring to report product usage,and ensure products are replenishedensure necessary documentation is completed by various parties until billing is completedKeep track of govt hospital usage & outstanding purchase orders , and follow-up with purchasing dept / bumiputra agents for all necessary documentation ( quotation , PO )to ensure prompt billingWork with sub-distributor, if any , to ensure prompt reporting of usagesConduct regular stock checks in the labs, ensuring minimal stock discrepancy.
Follow-up to trace & check product usage in case of discrepencyCheck product expiry dates & propose action, including stock rotation to other centresHandle product complaints promptly in accordance to AV's policiesTo lead projects as assigned by direct reporting managerTo ensure full compliance of Corporate policies and proceduresJOB SPECIFICATIONS:Specialized Knowledge/Skills:& Basic Requirements:Preferred Requirements:Personal Traits: Strong communication and inter-personal skills, Ability to work under pressure, Outgoing, Organized, Strong self-disciplined