The Group Digital Marketing Manager is tasked with spearheading the company's digital marketing initiatives across diverse markets, ensuring alignment with the company's overarching brand strategy. This role entails full ownership of digital marketing functions, including website management, media planning, social media, community engagement, and the management of digital technologies. The individual in this position will play a pivotal role in enhancing the brand's digital presence, fostering audience engagement, and optimizing marketing efforts for maximum impact across all platforms. Key responsibilities include:
Lead and drive best-in-class digital marketing and customer value journey strategy capabilities from acquisition to retention
Drive and be responsible for all digital marketing, SEO/SEM, performance marketing delivery for all brands to achieve business objectives
Build strategic partnerships with platform owners, agencies and other key digital players to fuel and support the digital transformation strategy and execution
Work closely with cross-functional stakeholders
Work closely with country leadership teams to understand business challenges, identify opportunities and adopt consultative approach to scope out an organization specific digital transformations strategy
Website management working closely with the technology and brand teams
Play the role as a subject matter expert and digital consultant within the business
The Successful Applicant
The successful candidate is a digitally savvy individual with proven track record of success from a reputable consumer or retail business. Other requirements include:
At least 6 years of professional experience from digital marketing, brand management
Excellent interpersonal and presentation skills
Sensitive to market trends, emerging technologies, and exploitable opportunities
Highly analytical and data driven
Collaborates well with internal and external stakeholders from different functions and backgrounds
What's on Offer
This is a great regional opportunity to spearhead the digital strategy for the business. You will be the subject matter expert for all things digital related!
Contact
Ee Lyn Soo
Quote job ref JN-122024-6614668
Phone number 6012 375 7232#J-18808-Ljbffr