Job Title: Senior Associate, eCommerce Commercialization (Ecommerce Customer Marketing)
Location:Bangsar South, Kuala Lumpur
Department:Marketing
As an Ecommerce Customer Marketing Senior Associate, you will drive our online success by creating captivating social commerce content, optimizing user experiences for increased conversion rates, managing digital shelves, executing dynamic promotional campaigns, analyzing sales data for insights, developing innovative merchandising strategies, and maintaining a consistent and compelling visual identity across all platforms.
Essential Duties and Responsibilities:
Social Commerce Management: Create and manage engaging content for platforms like TikTok, including short videos and livestreams, to connect with and captivate audiences.
Conversion Rate Optimization (CRO): Enhance the ecommerce shopper experience to boost conversion rates, focusing on visual assets and in-store UI/UX improvements.
Digital Shelf Management: Ensure accurate, detailed, and optimized product listings for search visibility on e-commerce platforms.
Campaign Management: Plan and execute effective promotional campaigns, discounts, and special offers to drive sales and customer engagement.
Market Share Analysis: Work with sales managers and ecommerce brand marketeers to analyze sales and market share data to identify trends, monitor product performance, and make informed, data-driven decisions to stay ahead of competition.
Merchandising: Develop and implement online merchandising strategies (4P) to drive sales and improve the shopping experience.
Visual Identity: Collaborate with designers to maintain a consistent visual identity across all digital platforms, including logos, color schemes, and overall aesthetics.
Required Skills / Experience / Competencies:
Bachelor's degree in any field
Minimum 3-4 years of work experience in e-commerce or marketplace, managing reputable FMCG brands
Excellent understanding of e-commerce and marketing principles
Experienced in live streaming and engaging content for platforms like TikTok and other marketplaces
Knowledge of various digital and social media platforms, website and app setup & analytics.
Benefits & Culture:
SC Johnson is committed to providing a Great Place to Work for all its employees. Along with a competitive base salary, here are just some of the benefits you receive when joining the SC Johnson Family:
Ongoing training and development
Free onsite parking
Subsidized fitness sessions
Regular events, lunches, parties, fun days
Family-owned company, with a family feel
Be a member of a company championing a better world through sustainability and environmental protection measures
No relocation eligibility
SC Johnson Asia has been recognized as theBest Multinational Workplace by Great Place to Work!
Inclusion & Diversity
We're a global business, with people from every culture, ethnicity, race, religion, gender identity, sexual orientation, age and ability. We recognize the breadth of human experience, and we work to celebrate it. It is our goal to build a diverse, inclusive and supportive work environment where all people can thrive.
We're committed to ongoing efforts that help us attract, hire, and retain diverse talent who want to build a positive, inclusive environment.#J-18808-Ljbffr