Develop and localising content strategy aligned with the company's marketing objectives, target audience, and brand voice. Conduct market research and competitor analysis to identify content opportunities and stay abreast of industry trends. Create a content calendar outlining topics, formats, and distribution channels for content production. Create engaging and informative content across various platforms, including websites, blogs, social media, email newsletters, educational materials, and marketing collateral. Write compelling articles, blog posts, guides, and whitepapers on trading, market analysis, investment strategies, and related topics. Collaborate with internal subject matter experts and external contributors to gather insights and generate valuable content. Edit, proofread, and optimise content for SEO, ensuring accuracy, clarity, and consistency. Produce high-quality content in both English to cater to our diverse customer base.Collaborate with the marketing team to leverage SEO best practices and optimise content for search engine visibility. Monitor content performance and engagement metrics, making data-driven adjustments to maximise reach and impact. Ensure all content complies with relevant industry regulations, including adherence to financial services guidelines. Stay informed about regulatory changes and update content as required to maintain compliance. Collaborate with cross-functional teams, including marketing, design, and compliance, to align content initiatives with broader business objectives. Coordinate content production schedules, deadlines, and approvals. , Bachelor's degree in Marketing, Communications, Journalism, or a related field. 3-5 years of experience in content management, preferably within the fintech/brokerage industry. Exceptional command of both English, with excellent writing, editing, and proofreading skills. Strong understanding of trading/investing, financial markets, and investment concepts. Proven experience in developing and executing content strategies across various digital platforms. Familiarity with SEO best practices and content optimization techniques. Proficiency in content management systems (CMS), project management tools and analytics platforms is an advantage Strong attention to detail and ability to meet deadlines in a fast-paced environment. Excellent communication and collaboration skills to work effectively with cross-functional teams (Apply now at https://my.hiredly.com/jobs/jobs-malaysia-dcg-grand-sdn-bhd-job-senior-content-writer)
