Executive, Qualitative (6-months contractor)Full-time
NIQ GFK CMI's Customer Success Team is focused on delivering world-class insights and reports to clients, striving for a very high level of customer satisfaction and advocacy.
Customer Success is NIQ GFK's key department, which is instrumental for the company's success.
At NIQ, we are committed to helping our clients grow through a comprehensive understanding of consumer behavior and by leveraging ongoing innovations in technology. Our work helps clients set growth strategies and determines what products or services you ultimately see in the market and how our clients drive their marketing and trade strategies.
We are seeking a self-motivated researcher who is equally comfortable working independently and as part of a team managing local, regional, and global studies. The role comes with an opportunity to work across a diverse range of sectors, categories, markets, and business issues, with a lot of autonomy to apply one's thinking and expertise to design and execute qualitative research projects.
RESPONSIBILITIES
Actively drive issue-based analyses, deliver proactive insights, and build effective analytical presentations and consultative storytelling to clients with insightful and actionable recommendations.
Deliver three aspects of actionable insights KPIs: (1) quality of data, (2) quality of analysis, and (3) quality of delivery (including reporting and presentation).
Build strong relationships with clients through empathetic understanding of clients' needs and consultative advisory.
Assist in driving continuous innovation and leverage new techniques and technologies into the field of qualitative research.
ABOUT YOU
The Executive for Qualitative Research, Consumer Insights assists the Consumer Insights at NIQ in leading the qualitative research team and is responsible for supporting the quality of research output as well as the engagement and client management of the practice area. He/she should be recognized and seen as having a strong interest in qualitative research. Experience of working with (or previous academic studies within) ethnography, semiotics, design thinking, and UI/UX are also valuable to the role.
Have at least 1 year of core work experience within qualitative market research.
A degree in any of the following areas: sociology, anthropology, psychology, communications, or business is desirable.
Strong research discipline and exposure, with the ability to synergize both quantitative and qualitative research.
Result-focused; optimistic; loves changes and making a difference.
Fluent in Thai and English
Flexible working environment
Volunteer time off
About NIQ
NIQ is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world's population.
For more information, visit NIQ.com
Want to keep up with our latest updates?
Our commitment to Diversity, Equity, and Inclusion
NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status, or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center:NIQ News Center#J-18808-Ljbffr