Senior Executive, Retail Marketing

Marketing Communications (Marketing & Communications)
Full time
Your responsibilities as the Senior Executive, Retail Marketing will include but not be limited to:
Assist in planning and implementing strategic retail marketing plans.
Execute and monitor the overall operation of retail marketing campaigns/events/advertising.
Establish good relationships and work closely with Landlords/Mall Marketing team.
Plan and execute partnership/collaboration opportunities.
Liaise and work closely with internal/external parties to ensure successful execution of events/campaigns.
Plan and manage all retail marketing communication channels including actively sourcing for strategic advertising opportunities including but not limited to Digital OOH, viral platforms, displays and printed.
Monitor and review the effectiveness of marketing advertising.
Conduct retail stores visit and market survey to stay updated with the latest trends.
Prepare and manage retail marketing reports.
Ad hoc tasks as assigned.
QualificationsRequirement:
Candidate must have the following requirement:
Degree in Advertising/Marketing/Mass Communication or any related field.
Minimum 3 years of working experience in marketing/retail industry.
Experience in working closely with shopping malls and organizing events and campaigns.
Ability to work independently with minimal supervision.
Excellent communication and coordination skills.
Pro-active/'can-do' attitude with the ability to deliver end results and make things happen.
Willing to travel and work long hours when required.#J-18808-Ljbffr