Senior Marketing Communications SpecialistSkip to content
Senior Marketing Communications SpecialistMarketing Communications (Marketing & Communications)
Full time
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MKS is establishing a Super Center factory in Penang, Malaysia. In this role, your primary focus during the initial two years will be to support our recruiting process, giving MKS a competitive edge in helping the HR department to attracting top-tier candidates through events, advertising (physical and digital), social media, email campaigns, and other marketing channels. As a bridge between our Human Resources and Marketing Communications departments, you will ensure brand awareness, reputation management, social media engagement, and lead generation – facilitating faster and more effective job placements by our MKS recruiters.
Additionally, you will collaborate closely with our corporate and product marketing teams, immersing yourself in a comprehensive understanding of the MKS product range and its diverse applications. Building on this foundation, you will develop and execute a localized product promotion strategy in coordination with our local sales team. The goal is to evolve this role into a full-fledged MarCom position within approximately two years, with a focus on regional corporate marketing and targeted product promotion.
You Will Make an Impact By:
Recruitment Marketing & Employer Branding:
Collaborate with the HR department to design and implement a robust recruitment marketing and employer branding strategy, aimed at attracting high-caliber candidates.
Manage corporate branding initiatives, both internally and through external resources, ensuring that all activities and materials align with our defined brand messages.
Plan and execute branding campaigns across print and social media platforms, tracking and reporting on campaign results. Prepare monthly reports highlighting key recruitment marketing metrics.
Work with internal and external content creators to develop engaging communication plans and content that resonates with our target audience on social media platforms.
Translate and create relevant marketing collateral tailored to specific needs.
Implement inbound marketing measures and optimize SEO to ensure our content reaches our audience precisely when and where they're searching.
Support HR in designing and planning recruiting events.
Maintain regular communication with the HR department to gain a clear understanding of the company's hiring needs and organizational goals.
Innovate creative solutions to address recruitment challenges, suggesting fresh ideas to enhance candidate experience and engagement.
Empower our recruiters by teaching them effective storytelling techniques to attract and nurture candidates.
Product and Application Knowledge:
Collaborate closely with the Corporate and Product Marketing teams to develop an in-depth understanding of our product portfolio and applications.
Leverage this knowledge to expand marketing activities into defined end markets effectively.
Skills You Bring: (Required Skills)
Bachelor's degree in marketing or communications, or a minimum of 5-7 years of experience in corporate, technical, and/or recruitment marketing.
Profound expertise in developing employer branding and recruitment marketing strategies. Previous experience in a technical product environment is advantageous.
Ability to distill complex product information into clear, compelling messages for both candidates and industry stakeholders.
Exceptional written and oral communication skills, with a talent for storytelling.
Outstanding organizational and time management abilities.
Proven ability to multitask and prioritize daily workload.
Self-starter who thrives with minimal supervision.
Creative thinker and initiative-taking problem solver.
Willingness to travel (less than 10%), both domestically and internationally.
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Your application will include the following questions: Which of the following statements best describes your right to work in Malaysia? How many years' experience do you have as an Employer Branding Staff?
Atotech is the world leader in the supply & servicing of specialized chemicals and equipment to the electroplating industry. We provide the most advanced technical solutions for the world's surface finishing industries, through a combination of innovative chemistry and world-class equipment.
We thrive and succeed based on superior customer satisfaction and best-in-class technical support.
We are committed to innovation, and will adapt to meet the needs of our customers, investors, and employees worldwide.
Our worldwide presence is in more than 40 countries allows us to respond quickly to our global customers
Atotech is the world leader in the supply & servicing of specialized chemicals and equipment to the electroplating industry. We provide the most advanced technical solutions for the world's surface finishing industries, through a combination of innovative chemistry and world-class equipment.
We thrive and succeed based on superior customer satisfaction and best-in-class technical support.
We are committed to innovation, and will adapt to meet the needs of our customers, investors, and employees worldwide.
Our worldwide presence is in more than 40 countries allows us to respond quickly to our global customers
Perks and benefits Medical Dental Vision Mobility Allowance,Mileage (Business), Insurance,
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