Senior Marketing Executive

-Lead and execute strategic brand planning, encompassing online and offline initiatives such as POSMs, collaterals, and company identity.-Develop brand architecture, positioning, and strategy, including the creation of logos, taglines, messaging, creative materials, and marketing campaigns.-Plan and oversee the creation of engaging social media content across various platforms such as Facebook, Instagram, TikTok, and LinkedIn.-Utilize insights and analytics to develop effective brand strategies that drive growth in both B2B and B2C channels.-Executing sales initiatives through B2B channels -Assist in the coordination and execution of offline events, including roadshows and photoshoots, ensuring seamless implementation.-Contribute to product development strategies, working closely with cross-functional teams to bring innovative ideas to market.-Collaborate KOLs and third-party partners to execute successful KOL campaigns, maintaining strong relationships and ensuring smooth campaign execution.-Ad-hoc assignments and tasks assigned by superiors or management [Apply now at https://my.hiredly.com/jobs/jobs-malaysia-phipure-sdn-bhd-job-senior-marketing-executive]
Requirements:-Bachelor's degree or diploma in marketing, communications, or a related field.-Proven experience in brand communications, strategic planning, and marketing campaign development.-Strong understanding of brand identity and the ability to translate it into comprehensive marketing strategies.-Proficient in social media platforms, with a solid track record of developing engaging content.-Analytical mindset with the ability to utilize data insights to drive brand growth.-Excellent project management skills, with the ability to coordinate multiple initiatives and meet deadlines.-Strong interpersonal and communication skills, with the ability to collaborate effectively with cross-functional teams and external partners.-Detail-oriented and highly organized, with the ability to prioritize and manage tasks effectively.