Senior Marketing Officer (Digital)

Our client is a renowned Chinese wine and spirit brewing company. To cope with continues growth they are now urgently looking for Senior Marketing Officer to join the team in Hong Kong
Job Description
Plan and implement overall Digital Marketing & Communication activities to support business growth
Provide campaign analysis and optimization suggestions, working closely with various internal parties and external agencies to develop effective strategy and ensure marketing campaigns can run smoothly to achieve goals;
Develop and manage digital contents, copywriting and collaterals across website, mobile APP, and social media platforms to support brand awareness, product launch, marketing promotion, campaign, and event
Compile regular reports to monitor performance of all digital platforms and to explore business and marketing opportunities;
Optimize digital touchpoints, web and mobile UI, and content to improve User Experience, SEO, SEM, social media advertising and re-marketing campaign
Job RequirementsDegree holder or above in Marketing, Communication, eCommerce, Business Administration or related disciplines
3-5 years of working experience in digital marketing or e-commerce;
Solid exposure to digital platforms such as WeChat, Facebook, Instagram, YouTube, Twitter and Pinterest;
Strong data-driven and analytical skills with market sense and strategic thinking
Self-motivated and result-oriented, and is able to work independently under tight schedule;
Good interpersonal, communication and negotiation skills;
Good command of both written and spoken in English and Chinese, and proficiency in Mandarin#J-18808-Ljbffr