Job Description Location: Sri Petaling, Kuala Lumpur Work mode: 2 days WFH, 3 days working in office.
The Social Media Executive plays a key role in developing and implementing social media marketing strategies to promote our products/services and grow our customer base.
This role involves various tasks including social media management, content creation, market research, advertising campaigns and collaboration with other departments to achieve marketing objectives.
This role may require light support on the weekend but can be mobile support.
Company Details: We operate Food & Beverage in Thailand and Malaysia.
We are one of Thailand's fastest growing F&B companies with more than 120 branches across Thailand in 7 years.
We have launched our brand in Malaysia in November 2023 and we are looking for an eager and young leader to join our team.
We're a group of energetic, young and passionate people whose goal is to disrupt and be the best in the F&B industry.
We're achieving this by rethinking how everything is done while innovating and reshaping the business in ways the industry has yet seen.
We believe that with the right people on board, we can achieve this amazing goal together and most importantly, have a lot of fun doing it.
So if you think you have what it takes, we're excited to welcome you on board!
Job Responsibilities 1.
Social Media Management: • Manage social media accounts and develop engaging year-long content to increase brand awareness and drive engagement.
• Be the leader in community management in building strong fan base in all channels • Create compelling & trendy content for social pages with hands-on production and editing & ensure all content aligns with brand guidelines.
• Monitor social media metrics and analyse performance to improve strategies.
2.
Content Creation: • Create compelling & trendy content for all digital channels with hands-on production and editing & ensure all content aligns with brand guidelines.
• Work closely with agencies, external content creators, influencers & models for any content production • Ideate, plan, script, and produce video content, including editing and post-production.
Create graphics, images, and other multimedia assets to support content initiatives.
• Grow the brand's fans base with through multiples platforms which include but not limit to social media, CRM program, brand ambassador program etc.
3.
Advertising and Promotion: • Develop marketing & communication plans and strategies to meet company objectives.
• Plan and execute advertising campaigns across various channels (digital, social media, etc.).
• Execute on ATL & BTL & TTL marketing with media buying practice.
4.
Collaboration and Coordination: • Work closely with both internal & external stakeholders to coordinate marketing efforts & production.
• Provide support and marketing materials to internal departments as needed.
5.
Market Research and Analysis: • Conduct market research to identify trends, competitor activities, and customer preferences.
• Analyse & summarise data to develop insights and inform marketing strategies.
6.
Campaign Analysis and Reporting: • Track and analyse marketing campaign performance metrics and adjust strategies as needed to optimize results.
• Prepare regular reports on marketing activities and present findings to management.
WHAT YOU WILL GET • Competitive remuneration package • Young team with clear growth trajectory WHAT ITS LIKE WORKING WITH US • Fast-paced, energetic and fun working environment • Flat hierarchy – We all work closely as a team • Results-driven Culture – You are judged by your performance and nothing else.
• Workplace Freedom – You're responsible for your own schedule.
Work how and when you like and we'll respect it.
• Great opportunities for career growth – We're a fast-growing organization that values meritocracy.
There's no limit to how far you can grow Requirements • Holder of Diploma or Bachelor's degree in Marketing, Business Administration, Advertising Design or a related field.
• Self-driven, accountable and passion for results • Resourceful, energetic and eager to drive impact • Growth mindset with shared vision to grow the company • Strong communication skills in English • Proficient in Microsoft office (Powerpoint, Excel, Outlook) and video editing software (Capcut / Adobe Premiere Pro • Proficiency in digital marketing software/tools (e.g., Google Analytics, TikTok & Meta business manager etc.).
• Proficiency in managing social pages (e.g., Facebook, Instagram, TikTok & XHS.).
• Strong organizational and time-management skills • Creative thinking and problem-solving abilities.
• Ability to work independently and collaboratively in a team environment.