Trade Marketing (Marketing & Communications)
Full time
Doo Group is a global financial services group with FinTech as its core. With our 10 major business lines, spanning Brokerage, Wealth Management, Property, Payment & Exchange, FinTech, Financial Education, Health Care, Consulting, Cloud, and Digital Marketing, Doo Group has seamlessly provided clients with comprehensive products and services across the world.
Looking for a New Challenge? Join Us as We Expand Globally!
As we continue our global business expansion, we're on the lookout for talented individuals who are motivated to support our strategic goals and initiatives. Join a team that values innovation and growth.
What you'll be working on:
Campaign Development & Execution:Co-develop, implement, and continuously optimize the social media strategy to enhance brand awareness, audience engagement, and lead generation.
Work closely with brand & marketing team to create social media campaigns that align with the overall marketing initiatives/promotion in different markets.
Create and manage content calendars, ensuring relevant, timely, and market-specific content is published.Content Creation & Curation:Plan and develop engaging, platform-specific content pillars that reinforces the brand's voice and message.
Work closely with the creative team to produce visually appealing and impactful content for social media (images, videos, infographics, etc.).
Stay updated with social media trends, tools, and competitor activities to integrate innovative ideas into content.Community Engagement:Build and maintain active, engaged online communities across all social media platforms.
Cultivate strong relationships with followers via continuous engagements to foster brand loyalty and online user-generated content for the brand.
Identify and engage with key influencers, bloggers, and thought leaders aligning with brand's position or target market to amplify brand organic reach and engagement.
Implement social listening to capture customer sentiment and adjust strategies accordingly.Analytics & Reporting:Monitor and track performance metrics (engagement, reach, traffic, conversions) across all platforms using analytics tools.
Analyze performance data and provide actionable insights to optimize future content and campaigns.
Prepare weekly and periodic reports that outline the growth of social channels, engagement rates, and ROI.What we're looking for:
3-5 years of experience in social media management, with a proven track record of driving engagement and lead generation.
Experience with budget management and working with international or multi-market social media strategies.
Strong understanding of platform-specific best practices for Facebook, Instagram, LinkedIn, Twitter, YouTube, TikTok, etc.
Proficient in using social media management and analytics tools (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics).
Ability to craft compelling copy, visual content creation, and utilizing visual storytelling.
Ability to interpret social media performance data and provide actionable insights.
Knowledge of Adobe Creative Suite, Canva, or similar tools for content creation is a plus.
What we offer/What's in it for you:
Seeking to expand your regional work experience?Work alongside industry-leading professionals from around the globe in an environment filled with opportunities for continuous learning and growth.
We value your wellbeing- You'll find it here along with our comprehensive medical, dental, optical, and wellness benefits.
We appreciate your contributions with a13th-month salary and performance bonus .
We reward our best employees withquarterly employee recognition awardsin USD.
Feeling drowsy after lunch?Take advantage of our smart pantry access and weekly tea break/lucky draw.
Life as DOOers
At Doo Group, we embrace a culture where continuous growth, collaboration, and creativity are at the heart of everything we do. As a DOO, you'll collaborate with top professionals from around the globe, dive into exciting projects, and play a pivotal role in shaping the future of finance.
Unlock your potential with Doo Group. Apply now and step into a role where your impact is celebrated!
Discover your potential with Doo Group. Apply now and be part of our success story!
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