Social Media Strategist

Details of the offer

Content Planning and Topic Selection:  
- Plan content topics aligned with platform characteristics based on audience needs and trending topics.  
- Develop short-term and long-term content strategies.  

Content Creation:  
- Write high-quality original articles, scripts, or copywriting.  
- Produce multimedia content, including short videos, graphics, and audio formats.  
- Continuously generate creative ideas to ensure content remains fresh and engaging.  

Platform Management and Publishing:  
- Manage content publishing on major social media platforms (e.g., WeChat Official Accounts, TikTok, Xiaohongshu, Bilibili).  
- Regularly update account activities to enhance platform engagement.  

User Interaction and Community Operations:  
- Respond promptly to fan comments and direct messages to engage with the audience.  
- Maintain fan communities, organize fan activities, and increase user loyalty.  

Data Analysis and Optimization:  
- Regularly analyze content performance metrics (e.g., views, plays, likes, shares).  
- Adjust content strategies and operational methods based on data feedback.  

Brand Collaboration and Promotion:  
- Negotiate with brands for collaboration and create promotional content.  
- Plan ad placements ensuring seamless integration with content.  

Content Quality Control:  
- Ensure content complies with platform rules and aligns with brand positioning, avoiding copyright or sensitive issues.  
- Maintain consistent visual and linguistic styles.  

Coordination with China Headquarters:  
- Collaborate with the headquarters branding department and complete assigned tasks.
(Apply now at https://my.hiredly.com/jobs/jobs-malaysia-yifu-catering-management-sdn-bhd-job-social-media-strategist)
; Requirements:-


-Proficient in reading and writing Chinese, English, and Malay.


-Majors in journalism, advertising, or new media operations are preferred.


-Experience in social media operations or related content creation is preferred.


-Familiarity with the content creation process and characteristics of major platforms.


- Strong writing skills and robust content planning capabilities. 


- Proficient in video editing software (e.g., Premiere, Final Cut) and image editing tools (e.g., Photoshop, Canva). 


- Creative and capable of consistently producing high-quality content. 


- Ability to work under pressure and adapt to high-intensity content creation schedules.


Nominal Salary: To be agreed

Source: Whatjobs_Ppc

Job Function:

Requirements

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