Assistant Manager/Manager, Brand MarketingSkip to content
Identify and establish strategic partnerships and collaborations to enhance brand visibility and market reach.
Negotiate and manage contracts with partners, ensuring alignment with brand objectives and values.
Event Management:Plan, coordinate, and execute brand-related events, including product launches, trade shows, and promotional activities.
Oversee event logistics, from concept development to post-event analysis, ensuring a high-quality experience for attendees.
Manage all regional baby fairs, coordinating with organizers on layout, agreements, and marketing activation throughout the events.Collaborate with the internal sales team to develop marketing strategies and materials that support sales objectives.
Provide tools and resources to aid in the effective promotion and selling of products or services.
Campaign Creation:Develop and implement marketing campaigns to boost brand awareness and engagement across various channels.
Analyse campaign performance and adjust strategies as needed to maximize effectiveness.International Support:Coordinate with international teams to support regional marketing needs and initiatives.Create and manage marketing materials for new products, ensuring they are compelling and aligned with brand guidelines.
Oversee the production and distribution of collateral, including brochures, POSM, digital content, and promotional items.
Public Relations Management:Manage relationships with PR agencies to enhance brand reputation and handle media inquiries.
Develop press releases, media kits, and other PR materials to effectively communicate brand messages.Product Launches:Lead the marketing strategy for new product launches, coordinating cross-functional teams to ensure successful execution.
Monitor market trends and competitor activities to refine launch plans and tactics.Job Requirements:
Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
Proven track record of successful brand marketing, event management, marketing campaign or a similar role.
Strong project management skills with the ability to handle multiple tasks and deadlines.
Excellent communication, negotiation, and interpersonal skills.
Ability to work collaboratively in a fast-paced environment.
Team player and willing to learn.
Able to communicate in both English and Mandarin languages.
Who Are We?
BZU BZU is a holistic family care brand originated from Singapore and currently has a presence in Singapore, Malaysia, Vietnam & Thailand.
It offers a wide range of products that aim to protect and nurture our little ones and the whole family, ensuring they are always safe from harm.#J-18808-Ljbffr