Asst Pr Manager

Asst PR Manager Posting Date: 07 Jan 2025 | Close Date: 07 Apr 2025
Responsibilities
Developing and Implementing PR Strategies:Formulate and execute comprehensive PR strategies, aligning with marketing goals and budget considerations to foster positive media awareness.
Media Relations:Cultivate and sustain relationships with journalists, editors, and media professionals, especially within the financial domain; pitch story ideas and press releases to secure positive media coverage; manage media inquiries and coordinate interviews.
Partnership Development and Support:Identify, evaluate, and negotiate mutually beneficial strategic partnerships with NGOs, regulators, and complementary brands.
Nurture these relationships to maximize impact.
Market Intelligence:Conduct market research to stay informed about market landscape, industry trends, competitor activities, and consumer preferences.
Utilize insights to refine and enhance the PR narratives and strategy.
Crisis Navigator:Develop crisis communication plans and be ready to respond to and manage crises effectively; serve as a spokesperson during critical times and work towards mitigating negative publicity.
Event Planning:Organize and coordinate various events, press conferences, product launches, and other PR activities.
Data Driven Communicator:Monitor media coverage and public sentiment related to the organization; analyze the effectiveness of PR campaigns and provide detailed reports to management.
Collaborative Partner:Work closely with cross-functional teams, including marketing, product development, global/cross-country PR team, and customer service, to integrate brand and PR strategies into all aspects of the business.
Sub Specialization:Marketing; Others
Type of Employment:Permanent
Minimum Experience:5 Years
Work Location:Kuala Lumpur#J-18808-Ljbffr