We are looking for a Business Manager for the Hong Kong brand launch in Malaysia. You will be responsible for overseeing and executing all aspects of the launch strategy, ensuring the successful introduction and establishment of our brand in the Malaysian market. This role requires a combination of marketing, strategic thinking, project management skills, and a deep understanding of the Malaysian consumer landscape.
From day-to-day, you'll...
1. Develop Launch Strategy:
Conduct market research to understand the Malaysian consumer preferences, market trends, and competitive landscape. Collaborate with cross-functional teams to develop a comprehensive launch strategy tailored to the Malaysian market. Define clear objectives, timelines, and key performance indicators (KPIs) for the launch. 2. Execute Launch Plan:
Coordinate with marketing, sales, operations, and other relevant teams to execute the launch plan effectively. Oversee the development of marketing materials, promotional campaigns, and advertising strategies specific to Malaysia. Ensure alignment of all activities with the overall brand positioning and messaging. 3. Establish Partnerships:
Identify and establish partnerships with local distributors, retailers, and other key stakeholders to expand the brand's reach in Malaysia. Negotiate favorable terms and agreements to maximize distribution and sales opportunities. Build and maintain strong relationships with partners to ensure ongoing support and collaboration. 4. Monitor Performance:
Track and analyze key metrics to evaluate the effectiveness of the launch strategy and initiatives. Identify areas of improvement and implement corrective actions as needed to optimize performance. Prepare regular reports and presentations for senior management on the progress and results of the launch. 5. Manage Budget:
Develop and manage the budget for the Malaysia brand launch, ensuring efficient allocation of resources to achieve desired outcomes. Monitor expenses and financial performance against budgetary targets, making adjustments as necessary to stay on track. 6. Stay Current:
Stay informed about industry trends, consumer behavior, and regulatory changes relevant to the Malaysian market. Continuously seek opportunities for innovation and improvement to maintain a competitive edge. You'll be a great talent, if you are... At least 8 years of work experience, with over 4 years in the field of marketing. Proven experience in brand management, marketing, or business development, preferably in the consumer goods industry. Experience in setting up business sales points in Malaysia. Strong understanding of the Malaysian market dynamics, consumer preferences, and cultural nuances. Excellent communication, negotiation, and relationship-building skills. Demonstrated ability to lead cross-functional teams and drive results in a fast-paced environment. Analytical mindset with proficiency in data analysis and reporting tools. Fluency in English; proficiency in other local languages is a plus. We Will Offer You.... Chance to work on cutting-edge technology projects Rapid growth opportunities for strong performers Casual wear every day to enjoy your work Fun working culture with challenges to learn and grow together Flexible working schedule #J-18808-Ljbffr
