To create engaging multimedia content, including graphics and videos, to enhance the company's brand presence across social media and other marketing channels.Key Responsibilities:
Content Creation:
Develop creative content ideas tailored to various platforms, including Instagram, Facebook, TikTok, and Xiao Hong Shu.
Design visually appealing graphics for social media posts, stories, and advertisements.
Write engaging captions and assist with content planning to align with marketing objectives.
Stay up-to-date with current trends in social media and design to ensure fresh and relevant content.
Video Editing:
Shoot and edit high-quality videos for social media, advertisements, and promotional campaigns.
Create short-form video content, including reels, TikToks, and YouTube Shorts, optimized for engagement.
Enhance videos with motion graphics, transitions, animations, and subtitles.
Manage video projects from concept to delivery, including pre-production, editing, and final review.
Visual Asset Management:
Organize and maintain a library of photos, videos, and graphic templates for future use.
Ensure all content produced aligns with the company's branding and style guidelines.
Collaboration and Strategy:
Work with the sales team to develop content strategies that drive audience engagement and support campaign goals.
Analyze content performance and provide recommendations for improvement.
Key Skills and Qualifications:
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects) or equivalent software.
Strong understanding of social media platforms and audience behavior.
Experience in video editing, motion graphics, and basic photography/videography.
Creative and innovative mindset with excellent attention to detail.
Strong time-management skills and the ability to meet deadlines in a fast-paced environment.
Performance Goals:
Deliver consistent, high-quality multimedia content weekly.
Increase social media engagement and brand visibility through creative and effective content.
Ensure timely delivery of all visual and video assets for campaigns.#J-18808-Ljbffr