Customer Value Management Specialist

Details of the offer

Customer Value Management SpecialistAre you ready to get ahead in your career?
We want to empower you to turn your ambitions into achievements.
We thrive in inclusiveness, diversity and embrace close collaborations for you to create impact for yourself and others.
Together, we aim to bring the best of technology to help people, businesses and the nation to be ahead in a changing world.
To realise our vision to become Malaysia's leading converged solutions company, we are looking for a new talent to innovate and grow with us in a culture that values commitment, performance and possibilities.
Why does this job exist and why is it critical?
This role will be responsible for Campaign Planning of ARPU/ARPA growth of Maxis Postpaid customer by upselling of products and services as well as managing customer migration for both upwards and downward movement.
What are you accountable for?
To grow ARPA by developing campaigns that will encourage new supplementary line activation as well as upselling to Converge products.
To grow ARPU by developing campaigns to encourage the take-up of new products and services.
To continue enhancements of current direct marketing platform by enriching it with value escalators ensuring the right customer receives the right products with the right channel and at the right time.
Define marketing communication needs for all the developed campaigns.
Manage all the operational functions required for each campaign.
Work closely with other teams within marketing and other functions whose contributions are critical to the end result of the job holder's activities – marketing communication and rewards and partnership teams, value chain, IT, finance, sales and customer care, customer management.
What do you need to have for this role?
Bachelor's Degree in a relevant discipline.
At least 4 years of combined working experience in telco or marketing campaigns.
Possess strong data analysis skills.
In-depth understanding of general consumer purchase behaviors to be able to identify opportunities for upselling.
What's next?
Once you've applied online, our team will carefully review your application.
Due to a high volume of applications, we appreciate your patience to allow for a fair and timely review process.
Should you be shortlisted for the role, we will send you an invitation via email for a digital interview.
You can also check on your application status by logging into your candidate account.
Maxis values diverse voices & people.
We hire and reward our employees based on capability & performance — regardless of ethnicity, gender, age, education, religion, nationality or physical ability.
About UsTomorrow Begins Today
We are the leading integrated telco in Malaysia, connecting people and businesses to a world of possibilities.
Tomorrow Begins Today, as we make aspiration achievable today with reliable connectivity and simple experiences.
We deeply believe that the key element to our success has always been our people.
Visit our careers page to learn more about #LifeAtMaxis.
#SimplyMaxis Culture
To realise our shared vision to be the leading integrated telco in Malaysia, we have embedded the language of commitment, performance, and possibilities to embody our culture values.
Our #SimplyMaxis culture encompasses four values which are 'Keep It Simple', 'Focus On Real Customer Needs', 'Go For Gold', and 'Celebrate Winning Together'.#J-18808-Ljbffr


Nominal Salary: To be agreed

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