**Job Title:** Digital Marketing Associate
**Company:** Sunway Construction Group Berhad
**Location:** Johor Bahru, Johor, MY
**Job Type:** Part-Time
**Seniority:** Associate Level
**Years of Experience:** 2
### Job Description:
Sunway Construction Group Berhad is seeking a motivated and dynamic Digital Marketing Associate to join our growing team. This part-time position is an exciting opportunity for someone passionate about digital marketing and eager to gain experience in our diverse and innovative organization. As a Digital Marketing Associate, you will play a crucial role in supporting our marketing efforts and contributing to the strategic direction of our marketing campaigns.
### Key Responsibilities:
1. **Content Creation**: Develop, write, and edit content for various platforms, including social media, blogs, email newsletters, and our company website. Ensure that the content is engaging, relevant, and aligned with the brand voice.
2. **Social Media Management**: Manage and promote Sunway Construction Group's social media channels. Create monthly content calendars, schedule posts, engage with followers, and monitor social media conversations.
3. **Digital Campaign Support**: Assist in the planning and execution of digital marketing campaigns, including email marketing, PPC advertising, and SEO strategies. Collaborate with the marketing team to ensure campaigns align with overall company objectives.
4. **Data Analysis & Reporting**: Monitor, track, and analyze the performance of digital marketing campaigns using analytics tools. Provide insights and recommendations for optimizing future campaigns to improve engagement and ROI.
5. **Market Research**: Conduct market research to identify trends, customer preferences, and competitive analysis. Utilize findings to inform marketing strategies and enhance campaign effectiveness.
6. **Email Marketing**: Assist in the creation and distribution of email marketing campaigns. Prepare email lists, segment audiences, and evaluate campaign performance through A/B testing and analytics.
7. **Collaboration**: Work closely with cross-functional teams, including sales and product development, to support marketing initiatives and ensure alignment with business goals.
8. **Administrative Support**: Provide administrative support to the marketing department, including scheduling meetings, maintaining marketing calendars, and assisting in the organization of promotional events.
### Requirements:
**Education & Experience:**
- Bachelor's degree in Marketing, Communications, or a related field preferred.
- Minimum of 2 years of experience in digital marketing or related fields.
**Technical Skills:**
- Proficiency in digital marketing tools and platforms such as Google Analytics, social media management tools (e.g., Hootsuite, Buffer), and email marketing software (e.g., Mailchimp).
- Strong understanding of SEO, SEM, and PPC strategies.
**Personality Traits:**
- **Adaptable**: Ability to adjust to new challenges, technologies, and processes within a fast-paced environment.
- **Reliable**: Dependable in fulfilling responsibilities and completing tasks within deadlines.
**Soft Skills:**
- **Time Management**: Excellent organizational skills with the ability to prioritize tasks and manage multiple projects simultaneously.
- **Cooperation**: Strong interpersonal skills to work effectively within a team and foster collaborative efforts.
### Benefits:
- Remote work flexibility to accommodate your schedule.
- Comprehensive retirement plan to secure your future.
- Free accommodation provided for employees as part of our commitment to employee welfare.
### Working Environment:
At Sunway Construction Group Berhad, we strive to foster a culture of ongoing learning and development. We encourage personal and professional growth, providing opportunities for training, workshops, and mentorship. Join us in a dynamic environment that values innovation, teamwork, and continuous improvement.
### Application Process:
Interested candidates are encouraged to submit their applications by October 31, 2024. Please include a resume and a cover letter outlining your experience and motivation for applying for this role.
### Equal Opportunity Statement:
Sunway Construction Group Berhad is an equal opportunity employer committed to diversity and inclusion in the workplace. We welcome applications from all qualified candidates regardless of race, gender, disability, sexual orientation, age, or any other characteristics protected by applicable laws.
We look forward to welcoming a new member to our team who is excited to contribute to our vision and success!How to apply: Apply on GrabJobs and you will be notified if shortlisted for the job.