Cheerful Beauteeprowas established in 1983 as the marketing division for the Cheerful Group trading company supplying cosmetic products and beauty equipment.
Operations in Malaysia first started in Kuala Lumpur during 1988.
Within a year, business flourished and another branch in Singapore was established.
Today, Cheerful Beauteepro has a partnership of more than 380 Beautique Members nationwide with expansion plans in the future.
We are seeking a dynamic and experienced Digital Marketing Specialist to join our team and drive our brand's online presence, in-market activations, and KOL collaborations.
The ideal candidate will have a passion for skincare and a proven track record in social media management, event organization, and strategic partnerships.
Key Responsibilities:
Develop and execute comprehensive social media strategies to enhance brand awareness and audience engagement.
Plan and coordinate on-ground activations, including brand-launch events and experiential marketing activities.
Build and nurture relationships with Key Opinion Leaders (KOLs) to expand brand visibility and credibility.
Create visually appealing content using tools like Canva and edit videos for marketing purposes.
Analyze and report on campaign performance to drive lead generation and optimize sales growth.
Collaborate with cross-functional teams to align marketing strategies with overall business goals.
Qualifications:
3–5 years of experience in digital marketing, preferably within the beauty or skincare industry.
Proficiency in social media platforms, content management tools, and analytics software.
Strong video editing and design skills, with familiarity in Canva.
Experience working with KOLs and managing influencer partnerships.
Creative thinker with excellent communication, event planning, and project management abilities.
Ability to work in a fast-paced, in-office environment.
Join us and be part of a company dedicated to revolutionizing skincare while achieving professional growth!#J-18808-Ljbffr