Digital Marketing Specialist

Job Description - Plan and implement comprehensive digital marketing campaigns across multiple channels, including email, social media, and content marketing.

- Create and manage engaging content for social media, and other platforms to drive traffic and engagement.

- Monitor, analyze, and report on marketing campaign performance using tools like Google Analytics etc.

- Analyze user behavior, campaign results, and social media metrics to optimize and improve future marketing efforts.

- Familiar with XiaoHongShu platform, including its user base, content trends, and marketing opportunities.

Qualifications

- Able to write and speak in Mandarin.

- Bachelor's degree in Marketing, Communications, or a related field preferred.

- 2-3 years of experience in digital marketing or a related field.

- Ability to think creatively and analytically, with strong problem-solving skills.

- Can work under pressure and be able to prioritize tasks effectively, ensuring deadlines are met without compromising quality.

- Ability to work independently and as part of a team.

Additional Information

Benefis:

Monthly commission
Attendance bonus
Career development
Panel Clinic
Life insurance
Dental allowance
Optical allowance
Parking subsidy