Digital Marketing Specialist

Job ResponsibilityDevelop and execute SEO strategies to improve the exchange website's ranking on search engines.Conduct market research, and identify and analyze effective keywords to increase traffic and conversion rates.Collaborate with the content team to create and optimize SEO-friendly content, ensuring high quality and relevance.Assist the development team in optimizing website structure and speed to enhance user experience and SEO effectiveness.Use SEO tools to monitor and analyze website performance, provide regular reports, and make optimization recommendations.Analyze competitors' SEO strategies to maintain market competitivenessUp-to-date with the latest SEO trends and techniquesJob RequirementsAt least 5 years of experience in SEO-related work.Mastery of core SEO skills such as keyword research, content optimization, and link building.Understanding front-end technologies like HTML, and CSS to collaborate seamlessly with the technical team.Ability to use tools like Google Analytics, and SEMrush for data analysis and reporting.Excellent teamwork and communication skills to effectively convey SEO strategies and requirements.Maintain a sharp awareness of new trends and algorithm changes in SEO, and able to quickly adapt to industry changes.Job BenefitsANNUAL LEAVEMEDICAL & HOSPITALISATION LEAVEEPF/SOCSO/EIS/PCBANNUAL BONUS