-Franchisee Management:
-Responsible for guiding and supporting franchisees in their daily operations, ensuring compliance with brand standards.
-Conduct regular checks on franchisee operations, assist in resolving operational issues, and drive business growth.
-Provide training and coaching to franchisees to improve their management skills and operational efficiency.
-Organize regular franchisee meetings to share successful cases and operational tips, fostering franchisee cohesion.
-Marketing Support:
-Develop and implement marketing plans for franchise stores based on market research, ensuring promotional activities effectively boost sales.
-Assist franchisees in formulating local marketing strategies tailored to regional market demands, driving localized brand development.
-Review franchisee promotional activities and advertising materials to ensure they align with brand image and marketing requirements.
-Brand Standards and Process Oversight:
-Ensure all franchise stores adhere to company brand standards, service processes, and operational procedures.
-Conduct regular store inspections, evaluate compliance with brand image, service quality, and product standards, providing improvement suggestions.
-Report regularly to headquarters on franchisee performance and market feedback, suggesting necessary improvements.
-Financial and Performance Management:
-Assist franchisees with budgeting and financial management, monitoring their cost control, profitability, and use of operating funds.
-Analyze sales data, monitor franchisee performance, ensure targets are met, and take necessary actions to adjust operations.
-Oversee inventory management and supply chain operations, ensuring efficiency and avoiding stock shortages or excess.
-New Store Opening and Expansion:
-Assist in evaluating potential franchisees, supporting them through site selection, contracts, and store opening preparations.
-Provide operational and technical support for new store openings, ensuring smooth launches and achieving initial targets.
-Track the performance of new stores post-launch, providing ongoing support and optimization recommendations.
-Industry Trends and Competitive Analysis:
-Stay updated on industry trends and market dynamics, adjusting franchisee operational strategies to enhance competitiveness.
-Analyze competitor strengths and weaknesses through market research, proposing improvements.
-Enhancing Franchisee Satisfaction:
-Establish a feedback mechanism to regularly collect franchisee opinions and suggestions, improving company policies or services.
-Follow up on franchisee complaints and ensure timely resolution, maintaining long-term positive relationships
(Apply now at https://my.hiredly.com/jobs/jobs-malaysia-yifu-catering-management-sdn-bhd-job-franchise-operations-manager)
; Requirements:-
-Fluent in both spoken and written Mandarin (or Cantonese) and English to communicate effectively with franchisees.
-A Bachelor's degree or higher in Marketing, Business Management, International Business, or related fields is preferred.
-At least 3-5 years of experience in retail, hospitality, or franchise management.
-Practical experience in managing franchisees, especially in multi-location or regional operations, is preferred.
-Familiarity with franchise operations, market expansion, and cost control.
-Excellent communication skills to liaise with various types of franchisees, understand their needs, and provide tailored solutions.
-Strong cross-department collaboration skills, able to coordinate between headquarters and franchisees to ensure policy execution.