The Head of Sales and Marketing serves as the department head and oversees branding, marketing, international business development, corporate communications and public relations strategies designed to promote all programs at the hospital.
DUTIES & RESPONSIBILITIES
Formulate, implement, monitor and review all policies and procedures relating to the Hospitals' marketing activities.
Design, implement, and facilitate annual marketing plan for the firm. Support and facilitate development and implementation of marketing plans. Plans and sets directions, coordinates the marketing effort of the organization's services.
Monitors market changes and adjust marketing strategies accordingly in order to remain competitive within the changing market.
Presents and recommend changes to the marketing strategies and policies to the superiors.
Prepare and monitor the yearly divisional budget.
Conduct and advise on the yearly performance appraisal exercise for the Hospital.
Develop and administer marketing database which includes client and prospect information, mailing list applications, access to financial reports, etc.
Coordinate all activities and endeavours required for any of the Hospital's accreditation initiatives.
Lead, develop and manage the Marketing team to carry out routine and ad hoc functions.
Enhance professional growth and development through reading of relevant literature, as well as attendance to relevant training programmes (internal & external).
JOB REQUIREMENTS :
At least 5 years of relevant working experience in PR, Mass Communication, Sales or Marketing
Strong leadership and consensus-building skills
Marketing management and strategic planning experience
Proven track record in developing, planning and managing a Marketing program.
As a trusted tertiary care hospital, Gleneagles Kuala Lumpur was established in 1996 with the aim to provide only the best healthcare services to the community. With over 190 consultant specialists at our welcoming facility, located within Kuala Lumpur's sprawling embassy district, we strive to stand out as a dependable healthcare centre committed to the wellbeing of our customers.
Gleneagles Kuala Lumpur is an accredited, leading medical centre that promises to bring you the best in health care and management under one roof. In the 26 years that we have been in operations, we have evolved from being an efficient and leading healthcare provider to a medical centre that offers and provides total solutions from every aspect.
We have been at the forefront of medical care and services, and we are now pioneers in medical breakthroughs with medical expertise and state-of-the-art equipment and technologies. Medical services provided at Gleneagles Kuala Lumpur cover a wide range from Anaesthesiology to Cardiology, Dermatology, Dentistry, Neurology, Paediatrics, Rehabilitation Medicine and Oncology, just to name a few.
Gleneagles Kuala Lumpur is what it is today because of its people. By opening the doors to the ample opportunities available in the healthcare sector, our people continue to build on their strengths and move closer to realizing their greatest personal and professional goals with us. If you aspire to grow with the best in the industry, then Gleneagles Kuala Lumpur is the place to be.
Come and be a part of our team today.#J-18808-Ljbffr