This job is for a Marketing Manager at a leading cryptocurrency exchange.
You might like this job because you'll develop marketing strategies, work with industry influencers, and shape the future of digital assets trading worldwide.
Coinstore is a leading cryptocurrency exchange, renowned as Asia's best and a globally preferred platform for secure and seamless trading.
With a mission to redefine the crypto landscape, Coinstore brings "fun" to finance, transforming complexity into clarity.
Whether you're a seasoned trader or a crypto newcomer, Coinstore provides an intuitive interface coupled with a robust suite of products tailored to meet diverse needs.
Job Responsibilities:
Develop and implement branding & marketing strategy and initiatives to develop actionable marketing plans that support the organisation's integrated marketing approach.
Develop and maintain market KOL communication relationships, and enhance the visibility and influence of the industry and target audiences.
Corporate leaders' public relations communication system management and personalized marketing.
Responsible for social media operations, formulating marketing strategies for social media platforms, building a media matrix, including short videos, live broadcasts, social media and forums, coordinating operations specialists for daily operations and data monitoring, and establishing social media data and user feedback analysis.
Effectiveness evaluation system, and regular reviews and analysis.
Design and maintain the online promotion and advertising of the company's brand and products, collect and analyze promotion data, and improve the drainage and conversion rate.
Coordinate the execution of offline market activities and conduct online publicity and promotion to maximize the effect of the activities.
Regularly analyze and monitor competitive brands and product marketing strategies.
Responsible for the company's SEO and ASO overall optimization plan.
Job RequirementsBachelor degree in Business, Marketing, Communications or related majors are preferred.
More than 3 years of marketing management experience in crypto/web 3 industry.
Have insight into the business, can learn quickly and promote the development of the business team.
Have a good sense of service and adaptability, and have the ability to deal with emergencies.
Strong communication skills, with a high degree of planning and execution ability.
Proficient in Mandarin and English language.
*Only shortlisted candidates will be notified
SkillsMarketing Management
Marketing Strategies
Team Management
Cross-Functional Collaboration
Cryptocurrency
Blockchain
Company BenefitsYou are given a monthly fixed allowance.
Your health and well-being is important to us!
General Staff: 300U Manager and Above: 500U
Coinstore is a world-leading digital asset trading platform that strongly focuses on emerging high-growth markets.#J-18808-Ljbffr