About Midea Founded in 1968, Midea Group is one of the world's largest home appliance brands, offering the most comprehensive selection of products in the world to fully serve the needs of day-to-day living at home, at work, or anywhere else you go. Midea's exceptional manufacturing volume and quality standards, coupled with a diverse product range, offer consumers an appealing portfolio of products that can help you "???????? ???????????????? ???? ????????".
Overview We are seeking a Regional Product Manager to lead the category portfolio (Small Appliances and Kitchen & Water Heating Appliances), and performance for assigned category for APAC region;
To achieve on going product leadership across all sub-category with target consumer and market understandingTo deliver annual target and to build the clear path to deliver mid to long term growth target in term of market share, volume, turn over and marginTo build high performing product management teams in the BUs Responsibilities P&L owner for the product lines in the regionPortfolio management for all BUs in the region to achieve competitive advantage with overall product categoryValue Chain analysis & Pricing Management Category performance analysis in order to identify the improvement areas and actions plan by monthly – quarterly basisBuild the regional business case to deliver new product and new innovation in the marketsMarket analysis and consumer insights by category in the region to address the business opportunity and improve consumer experiences.HQ policy ImplementationProduct life-cycle management:Problems solving for BU and PD especially new product launching Product Index Analysis (SKU efficiency etc.) to delivery regional/country targetEstablish IoT capability in regionMid-long term product planning and strategy for growth planBe the core team for commercial launch preparation for New Products and Key strategic models Product value positioning/Launch Strategy with PDsPost Launch analysis with BusNew Business/category opportunities/development Skills and Capabilities Bachelor's degree in Business, Marketing, or a related field5+ years in product management, or related roles, with experience in a regional or international contextCategory value creation including separate measures for sales growth and market development and margin for profitable growthProducts, industrial and channel knowledge capabilityInnovation management to respond to consumer, customers and market opportunitiesAnalytical and data-driven skill, good at the numberStrong sense of urgencyAbility to lead effectively in managing complex processes and diverse teamsProject management skillCan-do attitude