Senior Self Media Content Creator (Preferable Full Time)Responsibilities:
Develop a content strategy aligned with the company's goals and audience interests.
Ensure the team creates engaging and high-quality content, including posters, videos, etc.
Brainstorm with the team to produce content that aligns with the company's goals and enhances the company image.
Edit and refine content to ensure clarity, consistency, and alignment with brand voice and guidelines.
Social Media Management:
Ensure the growth of each social media platform (e.g., XHS, TikTok, Instagram, Facebook) meets monthly expectations.
Continuously monitor and adjust posting schedules based on performance metrics.
Possess a deep understanding of audience behavior.
Monitor social media trends, competitor activities, and industry developments to capitalize on emerging opportunities.
Event Planning:
Plan and execute event concepts that align with the brand's image and goals.
Coordinate logistical details including venue selection, vendor negotiations, budget management, and on-site coordination to ensure flawless execution.
Data Analysis and Optimization:
Report on key performance indicators (KPIs) for each team member, such as account followers, post engagement (views, likes, shares, comments), and resumes collected.
Monitor daily, weekly, and monthly content performance. Conduct data analysis, identify areas for improvement, and implement changes to optimize content performance.
Conduct in-depth analysis of content performance metrics, user behavior data, and campaign effectiveness across social media platforms.
Other Operational Responsibilities:
Ensure daily team operations and content releases align with the company's goals.
Crosscheck team members' daily content complies with relevant rules and regulations.
Job Requirements:
Possess a Diploma/Bachelor's degree in Advertising, Marketing, Media, Communication, Business, E-Commerce, or any related field.
Candidates must have at least 4 years of experience in digital marketing, content creation, and social media.
Proficient in reading, writing, and understanding as the role requires content creation in Chinese and English.
Excellent eloquence and communication skills, capable of interacting with different types of people in a witty and efficient manner.
Proficiency in content creation tools such as graphic/web design software and video editing software such as Adobe Illustrator, Photoshop, Microsoft, etc.
Ability to work effectively both independently and as part of a team, with a positive and collaborative attitude.
Have a very unique creative way of thinking (think out of the box).
Passionate about interacting with people, skilled in playing small games and other interactive activities to add a touch of fun to interviews.
Always be self-initiated to explore new skills, new platforms & technology as self-development.
Have basic filming and video editing skills and are proficient in using relevant software.
Ability to communicate fluently in English & Chinese.#J-18808-Ljbffr