Assistant General Manager (Business Development / Marketing)

Assistant General Manager (Business Development / Marketing) Add expected salary to your profile for insights
Assistant General Manager, Business Development (1 Vacancy) Job Descriptions 1. New Business Development with Government agencies / Private companies: Build and lead therelationships with federal and state government and agencies at strategic level. Plan and strategizeon ways to enhance and improveJualan Rahmah program with respectivestate KPDN and build stronger relationship at KPDN Headquarters. Collaborate as strategic partner with government, state and local agencies to secure projects which will bring benefit to Segi Fresh as channel to support our target customers. Collaborate for other new business strategies with, such as government tender project, supply imported products related to AP etc. Government and corporate tenders related to supply of fresh produce. Develop the opportunity for house brand market expansion beyond Segi Fresh stores. 2. House Brand Development & Marketing: Refine the strategy for house brand and a continuous 3 years plan. Develop strategic brand partnership to increase the product pipeline potentials, own or joint brand. Develop & implement the marketing plan for the house brand, increase our brand share within Segi, generating desired margin for the group. Responsible for profit & loss of Teraju Ilham. Job Requirements Bachelor's degree in Business Administration, Retail, Marketing or MBA.  Minimum 10 years working experience in brand management and minimum 2 years experience in new business partnership with state / government agencies. Proven track records in portfolio of brand management. Excellent in analytical & planning skills. Very strong presentation & interpersonal skills.  Job Descriptions 1. Strategic Vision & Growth: Build and expand networks of collaborators and strategic partnerships to create a mutually rewarding ecosystem for vendors, partners, members, and employees. Lead the development and implementation of the strategic roadmap for marketing and customer growth, aligning with company objectives. Collaborate with the Head of Operation, Business Units, and cross functional departments to develop growth strategies and optimize results. Define, track, and analyze KPIs to measure campaign and activity performance, continuously optimizing strategies for success. 2. Marketing & Campaign Management: Oversee and review the performance campaigns, programmes including new initiatives and pilots before full implementation.  Review competitor surveys and market trends to update marketing strategies and gain a competitive edge. 3. Customer Experience & Loyalty: Lead the team in delivering initiatives for a seamless offline shopping experience and online customer engagement.  Oversee the development of the Peniaga program to drive sustainable revenue growth.  Review and evaluate the implementation of the marketing and customer growth roadmap. Propose and manage the marketing budget, maximizing income and optimizing expenses.  Oversee the redemption program to boost member engagement and maximize income.  Oversee in-store advertising inventory and sell-out to maximize income.  Source and develop relationships with solution providers to enhance marketing strategies and optimize resources. Lead the digital transformation roadmap, including member management, CRM, and online engagement, driving towards long-term company goals. Equip and train the next generation of marketing leaders, fostering employee career advancement and succession planning.  Foster a collaborative and high-performing team environment with clear communication and shared goals. Job Requirements Marketing Leadership: Bachelor's degree in Marketing, Business Administration. 7 years leading marketing teams in retail or FMCG, with a proven track record of driving revenue and customer engagement through successful campaigns. Data-Driven Insights: Strong understanding of customer behavior and analytics, leveraging them to craft and optimize strategies. Omnichannel Mastery: Experience in customer journey mapping, omnichannel marketing, and digital transformation initiatives, ensuring seamless customer experiences across all touchpoints. Financial Acumen: Proven ability to manage marketing budgets, analyze financial performance, and optimize ROI for maximum impact. Team Builder & Motivator: Proven leadership and team management skills, inspiring and developing team members to achieve their full potential. Communication & Influence: Excellent communication, presentation, and interpersonal skills, effectively influencing and motivating diverse teams. Innovation & Growth: Collaborative and results-oriented with a passion for innovation and continuous improvement, driving Segi Fresh forward. Passionate About Fresh: A genuine passion for the fresh produce and grocery industry, aligned with Segi Fresh's core values. Your application will include the following questions: What's your expected monthly basic salary?
How many years' experience do you have as a marketing manager?
How many years' experience do you have as a business development manager?
How many years' experience do you have in the retail industry?
We are growing to be the largest fresh food retailer in Malaysia that providing full fresh and local taste products for our customers in every day. We offer a variety of food products from meat and seafood, fruits and vegetables, dried to homemade / tradition ingredients.
We are proudly distinguished our position with other food retailers as we are emphasizing on the Fresh and Quality of the products at all the times by selecting the best from the marine and agriculture farm yet promoting our locally sourced products.
Our supermarket chains are currently centralizing in Selangor, Kuala Lumpur, Putrajaya, Melaka, Negeri Sembilan, Perak and will be soon expanding to north and south of Malaysia by operating 100 stores in the year 2023 to bring greater convenience for our neighborhood vicinity. We value our people and their contributions. With more than 2,000 workforces; we are focusing on the human centrality by involving our employee perspective in all steps of the planning and problem-solving process and together we are developing our potential employee to be a promising talent and a future leader.
We are cultivating our high-performance working culture by fostering our core values of Integrity, Passion, Problem Solving, Teamwork and Excellence as our belief to achieve company objectives and continuous improvement. Let's explore the career opportunities with us today and be part of our committed talent in a dynamic and signature retail experience!
We are growing to be the largest fresh food retailer in Malaysia that providing full fresh and local taste products for our customers in every day. We offer a variety of food products from meat and seafood, fruits and vegetables, dried to homemade / tradition ingredients.
We are proudly distinguished our position with other food retailers as we are emphasizing on the Fresh and Quality of the products at all the times by selecting the best from the marine and agriculture farm yet promoting our locally sourced products.
Our supermarket chains are currently centralizing in Selangor, Kuala Lumpur, Putrajaya, Melaka, Negeri Sembilan, Perak and will be soon expanding to north and south of Malaysia by operating 100 stores in the year 2023 to bring greater convenience for our neighborhood vicinity. We value our people and their contributions. With more than 2,000 workforces; we are focusing on the human centrality by involving our employee perspective in all steps of the planning and problem-solving process and together we are developing our potential employee to be a promising talent and a future leader.
We are cultivating our high-performance working culture by fostering our core values of Integrity, Passion, Problem Solving, Teamwork and Excellence as our belief to achieve company objectives and continuous improvement. Let's explore the career opportunities with us today and be part of our committed talent in a dynamic and signature retail experience!
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