Marketing Manager, Retail Mall

We seek a dynamic and innovative Marketing Manager, Retail Mall to lead a marketing team and play a key role in creating innovative strategies to drive retailers' sales and customer footfall to two new malls.
Responsibilities:
Conceptualise and implement integrated marketing campaigns to drive awareness and engagement.
Set budgetary control, advertising, promotions, events, public relations, and direct marketing initiatives.
Plan, execute, and manage social media and marketing campaigns with a focus on achieving set goals.
Conduct post-campaign analysis, budget tracking, and prepare insightful reports.
Build strong relationships with internal stakeholders and external agencies for successful project outcomes.
Identify and leverage strategic alliances for sponsorships, event opportunities, and public relations initiatives.
Proactively plan collaborations with partners and tenants to enhance project visibility.
Contribute to budget planning to ensure expenditures align with approved budgets.
Conduct post-promotional campaign or event reviews, assessing effectiveness and providing valuable insights.
Actively participate in broader group campaigns and initiatives.
Lead and inspire a team of professionals towards achieving organisational goals.
Requirements:
Bachelor's degree in Mass Communication, Marketing, Event Management, or related disciplines.
Minimum 5 to 7 years of working experience in a similar role.
Knowledge of KPIs and marketing techniques for effective project management.
Ability to thrive in a fast-paced and dynamic environment.
Job Type: Full Time
Job Location: Putrajaya#J-18808-Ljbffr